Social Media Marketing Manager

New York City, NY (Unknown)

$70K/yr – $75K/yrMid Level3+ years exp

Posted 6 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the brand’s social media strategy and day-to-day execution across the portfolio, including content planning, publishing, community management, and reporting, while coordinating with Brand Marketing and property teams on multi-platform campaigns and paid initiatives.

Lead content development across text, image, and video to align with brand identity
Manage calendars, publishing, analytics, and cross-functional collaboration
Stay ahead of social trends and platform updates to optimize performance

Job Description

Requirements

Bachelor’s Degree or equivalent preferred
some experience in New York market preferred)
Experience in a luxury/lifestyle hotel background required
3–5+ years in social media marketing, with experience managing multi-platform strategies, paid advertising, and cross-functional collaboration.
Staying up-to-date with social media trends, platform updates, and best practices
Pre-opening experience a plus
Strong strategic thinking and project management skills with the ability to lead multiple initiatives simultaneously
Ability to develop and curate engaging text, images, and video content that aligns with brand identity
Proven experience in social media management, digital marketing, or content creation.
Strong communication, creativity, analytical thinking, and proficiency with social media management tools and analytics platforms

Preferred

Pre-opening experience a plus

Highgate

Highgate is a leading real estate investment and hospitality management company with over $15 billion of assets under management and a global portfolio of more than 400 hotels spanning North America, Europe, the Caribbean, and Latin America.With a 30-year track record as an innovator in the hospitality industry, this forward-thinking company provides expert guidance through all stages of the property cycle, from planning and development through recapitalization or disposition. Highgate continues to demonstrate success in developing a diverse portfolio of bespoke lifestyle hotel brands, legacy brands, and independent hotels and resorts, featuring contemporary programming and digital acumen. The company utilizes industry-leading revenue management tools that efficiently identify and predict evolving market dynamics to drive outperformance and maximize asset value. With an executive team of seasoned hospitality leaders and corporate offices worldwide, Highgate is a trusted partner for top ownership groups and major hotel brands.

Founded in 1988

New York, New York, USA

3.9K employees (59 in marketing)

www.highgate.com