Social Media and Marketing Manager

Saint Augustine, FL (On-site)

$18/hr – $800/hrMid LevelPart time

Posted 2 months ago

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Job Summary

Own social presence and content programs across multiple platforms, driving engagement and aligning with PR and ecommerce to lift brand performance.

  • Strategic ownership of social across platforms to broaden reach and influence
  • Content production and visual assets using Adobe Creative Suite
  • Analytics driven optimization with Google Analytics and paid social insights

Job Description

Responsibilities

  • Social strategy ownership across platforms to boost brand visibility and engagement
  • Content creation and curation including graphics, videos, blog posts, and promotional materials using Adobe Creative Suite
  • Community management and social listening to monitor reputation and respond to feedback
  • Plan and run targeted ads on Facebook and other platforms to maximize reach and ROI
  • Analytics-driven optimization using Google Analytics and other web analytics tools
  • Coordinate with PR to ensure consistent branding and media outreach
  • Oversee social scheduling and calendar management with tools like Hootsuite or Buffer
  • Collaborate on SEO through keyword research to improve organic rankings
  • Partner with ecommerce to drive online sales with digital campaigns and asset creation
  • Edit videos for social use ensuring alignment with brand guidelines

Requirements

  • Proven experience in social media management or digital marketing with a strong portfolio
  • Proficiency in Adobe Photoshop, Adobe Illustrator, and Creative Suite for visuals
  • Hands-on with social listening tools, web analytics (Google Analytics), and Hootsuite/Buffer
  • Knowledge of SEO best practices and keyword research for organic growth
  • Experience with paid platforms like Facebook Ads Manager for targeted campaigns
  • Strong branding, PR understanding, and relationship management in digital channels

Preferred

  • Strong portfolio of successful campaigns
  • Ability to produce photography or coordinate photoshoots for assets
  • Excellent proofreading skills
  • Portfolio of digital marketing successes

Benefits

  • Flexible schedule