Social Media Manager

Pasadena, CA (Hybrid)

$69K/yr – $125K/yrMid Level2+ years expFull time

Posted 7 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the end-to-end engineering content pipeline for customer campaigns while balancing technical accuracy with creator input and driving post campaign learnings across teams.

  • end-to-end ownership of post creation, visuals, copy and angle for engineers
  • Cross-functional coordination with Customer Ops, CSMs and external creators to ensure timely, resonant posts and clear handoffs
  • Data-informed optimization of campaigns and structured learning loop to improve performance over time

Job Description

Responsibilities - Execute customer campaign posts based on briefs from Customer Operations, with support from the technical editor on positioning and content accuracy. - Own the substance of every customer post — images, copy, angle — even when working with external designers or editors. You decide what goes out. - Manage scheduling, publishing, and community management for all customer campaign content across Wevolver’s social channels (LinkedIn, Instagram, Facebook, X). - Coordinate with Customer Success Managers on campaign execution, timelines, and reporting on impact and results. - Create posts end-to-end: select or commission visuals, write copy, choose the angle — not just place pre-made assets into a scheduler. - Apply editorial judgment to make customer content resonate with engineers. You’ll lean on the team (technical editor, designer) for input, but you own the final output. - Engage with comments and community responses on technical content — you need to be comfortable in the subject matter, even if your technical background is light. - Pull and analyse social media data (primarily via Sprout Social); share findings and evaluate campaign performance with the team. - Contribute to post-campaign reviews — what worked, what didn’t, what changes next. - Support the development of a structured learning loop across campaigns so that performance improves over time, not just campaign by campaign. - Work closely with the Customer Operations team, who will provide structured campaign briefs. You’re expected to push back, ask clarifying questions, and improve the brief where needed. - Coordinate with external support (freelance designers, video editors, copywriters) to produce campaign assets. - Provide proactive updates — no gaps in handoffs with CSMs or other team members. - Support the organic-focused social media function as needed, and help maintain consistency across customer and organic content.
Siemens EDA (Siemens Digital Industries Software) logo

Siemens EDA (Siemens Digital Industries Software)

4.2 Glassdoor

Siemens EDA, a segment of Siemens Digital Industries Software, is a technology leader in software and hardware for electronic design automation (EDA). Siemens EDA offers proven software tools and industry-leading technology to address the challenges of design and system level scaling, delivering more predictable outcomes when transitioning to the next technology node. With a closed-loop digital twin managing the silicon lifecycle, data can move freely between design, manufacturing and the cloud for chips, boards and electrical and electronic systems. Our commitment to openness and industry alliances facilitates collaboration and interoperability across the EDA and electronics ecosystem -- Siemens is where EDA meets tomorrow.

4.7K employees (136 in marketing)
84% recommend to a friend
92% CEO approval

Traffic Signals

Monthly Visitors
8.4M
Monthly Google Ads Budget
$530.7K
Traffic Source Mix
Search
51.5%
Direct
38%
Referral
6.9%
Social
2.3%
Paid
1.3%

Headcount Trend

Current headcount: ~4.7K

Marketing Team

Marketing Team Size
77 (2% of company)
Median Career Experience
20 years
Median Tenure
8.5 years
Marketing Roles Posted (Last 30 Days)
1

Recent News