Social Media Manager

Linden, NJ (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive brand awareness and engagement as a Social Media Manager for Driving Academy, coordinating strategy, posting, and KPI tracking.

  • Own social media strategy and posting calendar across platforms
  • Must-have: Two or more years of relevant experience
  • Standout: Collaboration with content teams and external stakeholders

Job Description

Responsibilities

  • Develops and executes engagement and social media marketing strategies
  • Develops and adheres to posting schedule for all social media platforms
  • Creates engaging titles and descriptions for content to drive engagement
  • Oversees community engagement activities (e.g. replying to comments, administer polls, etc.)
  • Collaborates with content creation team to ensure media aligns with organization’s social media objectives and quality standards
  • Coordinates with external stakeholders for matters related to sponsorship or collaborations
  • Identifies topics and media subject matter
  • Monitors and reports on KPIs and performance metrics across all platforms
  • Monitor key trends and changes to media platforms to ensure continued reach
  • Other duties as assigned

Requirements

  • High school diploma or equivalent required
  • Two or more years of relevant experience required
  • Excellent written and oral communication skills
  • Detailed knowledge of best practices across multiple social media systems
  • Detailed knowledge of social media strategies
  • Ability to manage multiple projects, personnel, and resources simultaneously
  • Strong Critical thinking and problem solving skills
  • Strong analytical skills

Preferred

  • Bachelor’s Degree in related field preferred

Benefits

  • Paid Vacation Days
  • Paid Sick Days
  • Paid Holidays
  • 401(k) 4% match
  • Tuition Reimbursement
  • Professional Training & Development Opportunities
Driving Academy logo

Driving Academy

Driving Academy is the best school for truck driving in the United States. Our goal is to help one MILLION people get on their 'road to freedom' - this means helping them get a CDL and start in a new, well-paying career. Those who work for Driving Academy achieve their goals by helping others!Driving Academy is the FIRST and ONLY franchise for trucking schools in the United States. Transportation is a booming industry right now, and it's in desperate need of CDL drivers. Our current goal is to open up 50 locations across the country to help lessen this shortage and help the working people of the United States get the careers and lives they deserve.

Founded in 2017
Linden, New Jersey, USA
48 employees (4 in marketing)

Traffic Signals

Monthly Visitors
15.7K
Monthly Google Ads Budget
$27.1K
Traffic Source Mix
Search
29.3%
Direct
47.4%
Referral
6.1%
Social
15.6%
Paid
1.5%

Headcount Trend

Current headcount: ~51

Marketing Team

Marketing Team Size
4 (8% of company)