Social Media Manager / Content - The Collective

Raleigh, NC (On-site)

$55K/yr – $60K/yrMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive social strategy and execution for The Collective across Instagram and LinkedIn, coordinating with Global Communications and events.

  • Own social strategy, content planning, publishing, and performance tracking across platforms.
  • Must-have: 2+ years in social media creative, editing copy, and audience engagement.
  • Standout: Experience collaborating with a global communications team and producing social-first content.

Job Description

Responsibilities

  • Lead social strategy and content planning for The Collective’s social platforms. and newsletter, with clear channel roles, content pillars, and a repeatable testing framework across Instagram and LinkedIn.
  • Proactively develop and execute content calendars aligned with brand and business goals.
  • Translate research and insights into engaging, social-first storytelling.
  • Manage content building, copywriting, post publishing, community engagement and performance tracking.
  • Stay closely connected to the broader communications strategy, ensuring social supports and amplifies events, talent, and global initiatives in a cohesive way.
  • Sit within The Collective core team, owning social strategy and execution across its platforms, while partnering closely with Global Communications to align with and amplify THE•TEAM’s overarching marketing and communications strategy.
  • Collaborate with creative teams to produce high-impact, social-first content across formats (short-form video, carousels, real-time content).
  • Build creative frameworks to ensure content is culturally relevant and engaging.
  • Produce visually compelling, insight-led content while identifying trends and moments to capture new followers, prospective new business and increase reach.
  • Turn research, data, and insights into digestible social content (carousels, video, infographics).

Requirements

  • 2+ years of agency-side or brand experience developing social media creative, editing copy, and engaging with an audience.
  • A Bachelor's Degree in Marketing, Communications, or a related field.
  • Strong organizational and project management skills, with experience using tools like Asana (or similar platforms) to manage workflows and deadlines.
  • Familiar with native Instagram/Linkedin Insights + CMS tools like Sprinklr.
  • Extensive knowledge of social media best practices and emerging trends.
  • Ability to manage and prioritize multiple projects in a fast-paced environment
  • Strong relationship-management skills (internally and with clients).
  • Innate curiosity and entrepreneurial spirit.
  • High standard of excellence, with the flexibility to work nontraditional hours when needed and anticipate challenges with thoughtful communication.
  • Proficiency in Google Suite, Keynote, Slack, and Box

Preferred

  • An insatiable passion for and extensive knowledge of advancing the power of women across sports, music and entertainment.
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Wasserman

Wasserman operates at the epicenter of sports, music, entertainment and culture, serving talent, brands and properties on a global scale. Headquartered in Los Angeles, Wasserman's presence spans 28 countries and more than 70 cities, including New York, London, Abu Dhabi, Amsterdam, Hong Kong, Madrid, Mexico City, Toronto, Paris and Sydney. For more information, please visit www.teamwass.com. Follow us at https://www.instagram.com/wasserman/ and https://twitter.com/Wasserman. #TeamWass

Founded in 2002
Los Angeles, California, US
3.4K employees (875 in marketing)

Traffic Signals

Monthly Visitors
260.2K
Traffic Source Mix
Search
49.7%
Direct
38.8%
Referral
7.4%
Social
3.3%
Paid
0.6%

Headcount Trend

Current headcount: ~3.7K

Marketing Team

Marketing Team Size
602 (18% of company)
Median Career Experience
9.5 years
Median Tenure
3.6 years
Marketing Roles Posted (Last 30 Days)
9

Funding

Last Raise
Private Equity, 3 years ago

Funding History

  • Nov 2022
    Private Equity

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