Social Media Manager

Milwaukee, WI (On-site)

Salary Not AvailableMid LevelPart time

Posted 8 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and execute Rent Milwaukee's social media presence by producing engaging photo and video content across platforms, planning a consistent content calendar, and collaborating with leasing and marketing to promote listings and timely local content.

  • Lead content creation and publishing across Instagram, TikTok, and more
  • Drive engagement, inquiries, and lead generation through strategic formats

Job Description

Responsibilities

  • Create and publish engaging photo and video content for Instagram, TikTok, Facebook, YouTube, and other social platforms.
  • Film and edit apartment tours, amenity highlights, and property walkthroughs.
  • Develop neighborhood-focused content showcasing Milwaukee's restaurants, coffee shops, parks, entertainment, employers, and local attractions.
  • Create informative content about the apartment rental process, moving tips, and renter resources.
  • Plan and maintain a consistent social media content calendar.
  • Write compelling captions, titles, and calls-to-action designed to generate apartment inquiries.
  • Monitor trends and incorporate relevant content formats while maintaining the Rent Milwaukee brand.
  • Engage with followers by responding to comments and messages in a professional and timely manner.
  • Track content performance and recommend improvements based on engagement, reach, and lead generation.
  • Collaborate with the leasing and marketing teams to promote featured listings and new apartment availability.

Requirements

  • Experience creating content for Instagram and TikTok.
  • Strong photography and videography skills using a smartphone and/or camera.
  • Proficiency with video editing software such as CapCut, Adobe Premiere Pro, Final Cut Pro, or similar.
  • Excellent written and verbal communication skills.
  • Strong understanding of current social media trends, algorithms, and best practices.
  • Ability to work independently while managing multiple projects and deadlines.
  • Creative mindset with strong attention to detail.
  • Familiarity with Milwaukee neighborhoods is preferred.
  • Experience in real estate, marketing, or content creation is a plus.

Benefits

  • Flexible schedule