Social Media Coordinator

San Diego County, CA (Hybrid)

$0K/yr – $0K/yrIntern/New GradPart time

Posted 3 months ago

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Job Summary

Drive daily social community management for two brands across Instagram, Facebook, and TikTok.

  • Own daily platform management and community responses across two brands.
  • Must-have: Exceptional written Polish and ability to switch voices across brand personas.
  • Standout: Weekend coverage and trend-spotting for authentic brand moments.

Job Description

Responsibilities

  • Active Monitoring: Daily management of Instagram, Facebook, and TikTok. You are the first line of responses for comments, mentions, and DMs.
  • Brand Voice: Respond to the community in a way that feels human and strictly aligns with each brand’s specific "persona."
  • Guardianship: Moderate content by hiding spam or inappropriate comments and escalating sensitive or high-priority inquiries (customer service issues, PR risks) to the right internal leads immediately.
  • Content Deployment: Assist in the tactical posting of editorial calendars and content across platforms.
  • Weekly Recaps: Use existing templates to create client-facing community reports.
  • The "So What": Send a weekly internal email that doesn’t just list data, but highlights trends, recurring complaints, or "wins" within the communities of the two brands.
  • Trend Spotting: Flag emerging memes, sounds, or conversations that our brands could authentically join.

Requirements

  • Writing Polish: Exceptional written communication skills. You must be able to switch between different "voices" effortlessly and have a sharp eye for grammar.
  • Social Fluency: You have a deep, personal understanding of how people talk on TikTok vs. Facebook vs. Instagram.
  • Synthesis: The ability to take a week’s worth of comments and summarize them into a few clear, concise takeaways.
  • Reliability: Since this role involves Saturday coverage and specific daily windows, we need someone who is disciplined and highly responsive.
  • Professionalism: The ability to remain calm and professional when handling negative or "troll" interactions.

Preferred

  • Internship experience at an agency or with a brand.
  • Familiarity with tools like Sprout Social, Hootsuite, or Canva.
  • Experience creating simple, clean reports in Google Slides or PowerPoint.
  • Basic understanding of social media analytics or sentiment tracking.
VITRO logo

VITRO

3.8 Glassdoor

One of the world’s leading glass manufacturers, the largest in North America and the premier glass producer in Mexico. With subsidiaries throughout the Americas, Europe and Asia, Vitro produces, processes, distributes and markets a wide range of glass products that are part of daily life for millions of people across the globe. Throughout the Company’s history, Vitro has demonstrated a commitment to create industry-leading technologies through continuous research and development initiatives and investments. This fundamental, integrated focus on generating new products and technologies has produced a product portfolio that spans multiple industries, including cosmetics, pharmaceuticals, automotive and commercial construction. The Company also is a supplier of raw materials, machinery and equipment for industrial use.

Founded in 1909
Garza García, Nuevo León, MEX
5K employees (253 in marketing)
71% recommend to a friend
50% CEO approval

Traffic Signals

Monthly Visitors
49.3K
Traffic Source Mix
Search
45.9%
Direct
48.8%
Referral
3.4%
Social
1%
Paid
0.7%

Headcount Trend

Current headcount: ~5K

Marketing Team

Marketing Team Size
159 (3% of company)
Median Career Experience
23 years
Median Tenure
13.6 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$70M
Last Raise
$70M
Debt Financing, 4 years ago

Funding History

  • Apr 2022
    Debt Financing • $70M

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