Responsibilities

• Develop and execute organic content strategies for the college’s primary social media platforms.
• Create, schedule, publish, and optimize content based on the audiences, conventions, and opportunities of each platform.
• Manage the day-to-day operation of CSE’s social media accounts, maintaining a consistent and distinctive college voice.
• Monitor comments, messages, mentions, and audience conversations, responding or escalating matters appropriately.
• Build engagement with prospective and current students, alumni, faculty, staff, industry partners, and other key audiences.
• Apply sound editorial judgment when addressing sensitive subjects, negative feedback, misinformation, or rapidly developing situations.
• Monitor social media trends, emerging platform features, and changing audience behaviors to identify meaningful opportunities for CSE.
• Provide live social media coverage of college events, research showcases, commencement activities, student experiences, and other strategic initiatives.
• Ensure social media content follows University requirements related to accessibility, privacy, permissions, records management, and brand standards.
• Develop and maintain the college’s social media content calendar, balancing planned campaigns with timely and emerging opportunities.

Preferred

• Demonstrated experience developing and managing content across multiple social media platforms.
• Excellent writing, editing, proofreading, and digital storytelling skills.
• Experience using social media management, scheduling, and content-planning tools.
• Experience using platform analytics and performance data to inform content strategy and decisions.
• Experience managing social media communications in higher education, research, nonprofit, government, or another complex organization.
• Experience translating scientific, technical, academic, or research-related subjects for public audiences.
• Experience developing content strategies that support student recruitment, alumni engagement, advancement, or organizational reputation.
• Experience building relationships and coordinating content with decentralized communicators, subject-matter experts, and other contributors.
• Experience managing editorial calendars and collaborative content-planning processes.
• Experience providing live event coverage and creating content in real time.

Benefits

• Pay And Benefits
• Pay Range: $74,000–$91,000 per year; depending on education/qualifications/experience
• Time Appointment: 100% Appointment
• Position Type: Faculty and P&A Staff
• Please visit the Office of Human Resources website for more information regarding benefit eligibility.
• The University Offers a Comprehensive Benefits Package That Includes
• - Competitive wages, paid holidays, and generous time off
• - Continuous learning opportunities through professional training and degree-seeking programs supported by the Regents Tuition Benefit Program
• - Low-cost medical, dental, and pharmacy plans
• - Healthcare and dependent care flexible spending accounts