Social Marketing Manager, Prime Video

Culver City, CA (On-site)

$79K/yr – $138K/yrMid Level4+ years expFull time

Posted 7 days ago

Job Summary

Own and lead global social marketing programs for Amazon MGM Studios titles, driving campaign strategy, creative development, cross-functional collaboration, and data-driven optimization across launches and ongoing initiatives.

Own social campaigns from ideation to execution across multiple titles
Collaborate with PR, Brand, Strategy, and Studios Leadership to align on schedules and budget

Job Description

Responsibilities

Social Vision & Leadership
Oversee the social marketing campaigns for all assigned titles.
Guide the creation of break-through social marketing strategies that support and reinforce Amazon MGM Studios and Prime Video’s position in the streaming marketplace, in keeping with the business and marketing strategy for the brand.
Develop creative, inventive campaigns that inspire our customers while driving awareness and viewership.
Contribute strong strategic thinking to ideate and develop innovative, effective, and award-winning social marketing experiences that drive customers to Amazon Prime Video.
Raise the bar on social marketing strategies and tactics globally.
Embrace performance data, and refine future social marketing strategies based on these insights.
Contribute to campaign reviews and presentations, while successfully presenting social marketing concepts to senior leadership.
Think big. Drive new ideas that lead to innovative social marketing programs/events to support launches.
Proactively contribute to operational excellence, including policies, procedures and best practices.

Requirements

4+ years of professional non-internship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience managing or working within cross-functional marketing and creative teams
Experience building and optimizing multiple, simultaneous digital and/or social marketing campaigns

Preferred

Experience in multi-territory campaign management
Experience in digital marketing and content production timelines and process
Experience with sports marketing

Benefits

Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
401(k) matching
paid time off
parental leave

Amazon

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. We are driven by the excitement of building technologies, inventing products, and providing services that change lives. We embrace new ways of doing things, make decisions quickly, and are not afraid to fail. We have the scope and capabilities of a large company, and the spirit and heart of a small one. Together, Amazonians research and develop new technologies from Amazon Web Services to Alexa on behalf of our customers: shoppers, sellers, content creators, and developers around the world. Our mission is to be Earth's most customer-centric company. Our actions, goals, projects, programs, and inventions begin and end with the customer top of mind. You'll also hear us say that at Amazon, it's always "Day 1." What do we mean? That our approach remains the same as it was on Amazon's very first day - to make smart, fast decisions, stay nimble, invent, and focus on delighting our customers.

Founded in 1901

Seattle, WA, US

728K employees (58,003 in marketing)

www.aboutamazon.com