SEO Strategist

Birmingham, MI (Hybrid)

$61K/yr – $84K/yrMid Level1+ years expFull time

Posted 1 month ago

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Job Summary

Own the core SEO engine for client sites by delivering metadata optimization, keyword research and on-page copy work, while turning audits and performance signals into concrete actions for cross-functional teams.

  • Own day-to-day SEO execution including metadata optimization and on-page copy.
  • Translate audits, keyword research, and performance signals into actionable recommendations for cross-functional teams.
  • Communicate site issues and performance drivers to stakeholders to stay aligned with client goals.

Job Description

Responsibilities
  • Create, execute & manage day-to-day organic search projects such as metadata optimization, keyword research and on-page copy optimizations.
  • Support reporting and analysis deliverables, such as keyword mapping, SEO audits (technical, competitor and content), monthly/quarterly readouts and ad hoc data pulls.
  • Monitor SEO performance of the client site and be able to effectively communicate site issues that are impacting performance.
  • Collaborate with team members on our paid search, UX and creative teams to ensure SEO recommendations are delivered with the larger client goals in mind.
  • Review all relevant material or attend meetings to gain a full understanding of our client’s marketing/site goals and objectives.
Requirements
  • 1-3 years Search Engine Optimization (SEO) experience, preferably in agency setting.
  • Has a basic understanding in how to conduct keyword research, SEO metadata optimization, SEO tags (e.g. header tags, alt text), internal link recommendations and technical SEO auditing, including, but not limited to, site speed reports, mobile friendliness tests, structured data and search engine crawl barriers
  • Understanding of SEO tools such as Google Search Console, Screaming Frog and enterprise reporting tools like BrightEdge, Conductor, SEM Rush and/or Ahrefs
  • Strong presentation skills, including the ability to communicate recommendations and outcomes in both written and verbal forms.
Benefits
  • The Power of One starts with our people! To do powerful things, we offer powerful resources.
  • Paid Family Care for parents and caregivers for 12 weeks or more
  • Monetary assistance and support for Adoption, Surrogacy and Fertility
  • Monetary assistance and support for pet adoption
  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
  • Tuition Assistance
  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
  • Matching Gifts programs
  • Flexible working arrangements
  • ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Razorfish logo

Razorfish

3.9 Glassdoor

Hi there! We’re Razorfish. We see consumers as more than just metrics. We see them as people – wonderful, complex, interesting people. Grounded in deep digital expertise for over 25 years, we continue to navigate the ever-changing marketing landscape to forge meaningful connections that enrich people’s lives. Our diverse teams of strategists, creative thinkers, experience builders, and technologists are passionate about connecting creativity to business impact. Razorfish is part of Publicis Communications North America.

Founded in 1995
New York, NY, US
1.8K employees (823 in marketing)
73% recommend to a friend
73% CEO approval

Traffic Signals

Monthly Visitors
24.6K
Traffic Source Mix
Search
44.8%
Direct
46.9%
Referral
5.2%
Social
1.7%
Paid
1.2%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
471 (22% of company)
Median Career Experience
13 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
24

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