Responsibilities

• As an SEO Specialist you are managing the customer’s SEO and serve as the point of contact for this service. You help the customer get the best returns on their marketing investment by utilizing on-page and off-page factors of local SEO to attract more potential customers to their website through search engines.
• This is a technical position, which requires a strong knowledge of marketing principles, sharp writing skills, and very good communication skills.

Requirements

• Conducting full-scale SEO audits for customers
• Performing keyword research
• Assisting the SEO team with on-page optimization strategies, including writing metadata, alt text, subheads, and new content
• Working with the web team to communicate technical issues and potential fixes
• Making changes to the customer’s website, if it’s one that was built by PostcardMania, or communicating with the customer’s website manager
• Analyzing search trends and data from Google Analytics, Google Search Console, Google Tag Manager, and local search engine ranking tools to drive SEO strategy
• Collaborate with the SEO and web team about organic search trends and Google algorithm updates
• The end result of this position is high-quality search engine optimization campaigns managed for our customers in an expert and effective manner. We want to give them more leads for their products and services so they are happy and remain our customers for a long time!

Preferred

• Ability to contribute and forward the overall company culture and PR of PostcardMania
• Computer skills with Word, Excel, Outlook, etc.
• Enjoys helping customers
• Interested in and has basic understanding of search engine optimization and digital marketing
• Ideally some basic knowledge of HTML and tools such as Google Analytics, Google Search Console, and WordPress
• Great organization and time management ability, with ability to switch gears as needed
• Professional and friendly phone & email communication (you must make customers feel welcome and comfortable in alignment with our culture)
• Ability to organize and see projects through to completion
• Ability to type 40 wpm minimum
• Strong attention to detail

Benefits

• Medical, Dental, Vision & Life Insurance
• 401K, Short- and Long-Term Disability, Accident & Critical Illness
• Paid Vacation time that increases with longevity
• 6 paid holidays (NY Day, Memorial Day, 4th of July, Labor Day, Thanksgiving and Christmas)
• Free yoga on-site twice a week
• Free monthly visits to a local Chiropractor and so much more!