SEO Manager

USA (Hybrid)

$88K/yr – $137K/yrMid Level3+ years expFull time

Posted 6 weeks ago

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Job Summary

Own SEO delivery and cross-functional growth: lead the team, train others, and align product work with client outcomes and data-driven experimentation.

  • SEO delivery ownership: coach the team, drive optimization programs, and ensure measurable impact.
  • Product and client alignment: lead SEO resources, partnerships, and client-guided guidelines and success metrics.
  • Data-informed decision making: benchmark KPIs, integrate user research, and inform product decisions with quantitative signals.

Job Description

  • Responsibilities and team leadership: Provides leadership to the SEO delivery team; including ongoing coaching and mentoring to ensure their continued development.
  • Internal training and capability building: Leads internal training initiatives for all teams relating to website performance and optimization.
  • SEO products and resources: Leads key products and resources focused on SEO.
  • Sales and client conversations: Participates as necessary in sales presentations and calls relating to SEO or increasing organic search engine traffic.
  • Strategic partnerships: Builds strategic partnerships with clients and related product teams to drive successful growth to our client’s websites.
  • KPIs and prioritization: Benchmarks current state KPIs to identify enhancement opportunities and utilize data to understand the scope, impact, and priority of projects.
  • Tooling and resources evaluation: Evaluates tools and resources that assist the agency in providing positive SEO results.
  • Feature testing and optimization: Assists with the introduction or testing of new features that may improve organic landing experiences and website search rankings.
  • Research integration into product: Integrates user research, market analysis, and community feedback into product requirements.
  • Data-informed product decisions: Informs product decisions with quantitative and qualitative data on user behavior and experimentation.
Strategic America logo

Strategic America

Founded in 1980, Strategic America is a full-service, integrated Des Moines advertising agency specializing in public relations, digital, traditional, direct response and creative solutions. Our talented team manages a diverse client mixture of leading national brands and local SMBs. Our mission is to "Finding A Better Way, Always" with every program we support. Whether your business is a franchise/dealer network or corporate managed, SA has a wealth of experience to ensure your advertising and PR programs generate the results you expect.

Founded in 1980
West Des Moines, Iowa, USA
129 employees (62 in marketing)

Traffic Signals

Monthly Visitors
2.1K
Traffic Source Mix
Search
34.7%
Direct
42.2%
Referral
5.5%
Social
16.1%
Paid
1.4%

Headcount Trend

Current headcount: ~126

Marketing Team

Marketing Team Size
52 (40% of company)
Median Career Experience
11 years
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
1