Responsibilities

• Ideate and execute organic social programs that complement the creative framework for a variety of programs, especially on Instagram, Facebook, TikTok, Pinterest, and YouTube. This includes developing and maintaining ongoing content calendars, posting to channels, and collaborating with inter-agency partners to produce social assets and copy.
• Keep a pulse on and engage with brand fans and enthusiasts who show passion and loyalty for our clients’ products and services by developing and executing consumer- and industry expert-centric programs – big and small.
• Manage large-scale paid influencer programs and oversee its tactical development, strategic execution, and post-program performance analysis. This includes preparing and presenting influencer strategies, lists, and briefs to internal teams and clients.
• Develop seeded influencer programs including the ideation of unique and interesting ways to ensure influencers create content that fits our owned social strategy.
• Demonstrate strong analytical skills and utilize analytic tools to effectively track and measure success of activations, as well as inform strategic optimization recommendations in real time.
• Support both on-site and virtual events for clients, which may require occasional travel during evenings and weekends.
• Agile and collaborative working style - demonstrated ability to work against tight timelines and part of cross-discipline agency and client teams
• Effectively develop regular campaign reports and present data-based results, pulling strong, action-oriented insights to inform further work.
• Engage in regular client and agency partner discussions. You will have an active speaking role on the team, internally, and with clients.
• Prepare and present plans to clients, agency partners, and internal stakeholders. This includes effectively presenting data-based results, cultural trends / insights, and leveraging successes to build further work.

Requirements

• 5+ years previous experience in an agency or in-house, and a B.A. in Public Relations, Communications, Marketing or a related discipline.
• Previous experience with home, fashion and/or luxury / premium brands.
• Digital native with understanding of social from organic and paid perspectives. While the role will not frequently touch paid social, an understanding of paid best practices and how it integrates with organic social and influencer strategy is a plus.
• Previous experience with managing junior team members, either as a direct supervisor or day-to-day manager.
• Proven experience working in tandem with other creative agencies to develop comprehensive campaigns.
• Ability to develop and present compelling client proposals.

Benefits

• medical coverage
• dental
• vision
• disability
• 401K
• parental and family care leave
• family forming assistance
• tuition reimbursement
• flexible time off