Senior Strategist

New York, USA (Remote)

$85K/yr – $115K/yrSenior Level6+ years expFull time

Posted 5 months ago

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Job Summary

Lead strategic brand work for tech clients at the C-suite level, uniting data-driven insights with high-impact narratives.

  • Own end-to-end strategy across brand, social, and content streams for enterprise tech.
  • Must-have: 6+ years of tech-brand strategy experience with B2B/B2C fluency.
  • Standout: B2B and B2C translation to executive audiences and cross-functional teams.

Job Description

Responsibilities

  • Executive Advisory: Act as a primary strategic consultant for C-suite tech executives, providing data-driven insights and trend analysis that help them understand what their brand needs to do win their market
  • High-Level Strategy: Develop comprehensive brand, social, and content strategies that integrate paid, owned, and earned media.
  • PR & Content Integration: Autonomously lead strategy across PR and content workstreams to ensure brand consistency and maximum audience and business impact.
  • Narrative and POV-development: Build for brand POVs for clients, aligning their goals and interests with that of key audiences
  • Creative Guidance: Develop inspiring briefs and provide guidance for everything from channel copy to scripts and long-form LinkedIn thought leadership.
  • Business Reviews: Prepare and lead strategy presentations and business reviews that prove the value of our strategic work.
  • Partner closely with the Insights & Analytics teams to deliver high-quality reporting on marketing activity to clients
  • Mentorship: Stay up-to-date on social media trends and to help educate the wider team and keep our work fresh

Requirements

  • 6+ years of experience in brand strategy, specifically within the tech sector.
  • The "Tech Translator": You have a proven track record in helping both complex enterprise software (B2B) and fast-moving consumer tech (B2C) strategize on how to show up in the world
  • C-Suite Ready: You are comfortable, confident, and articulate when consulting senior executives and sitting in rooms with tech leaders.
  • Hybrid Lead: You’ve partnered with PR and comms teams on how to get clients noticed by key audiences, and you’ve collaborated on content workstreams, knowing how to bridge the gap between earned media and owned content.
  • Very Online: You’re a digital culture enthusiast who understands how trends travel, from TikTok and Reddit, to LinkedIn and the evening news.
  • Opinionated but Collaborative: You have a strong POV on how good work is accomplished, and you know how to bring people along with you.

Benefits

  • Flexible work hours
  • Minimum 20 days paid vacation annually
  • 401k + financial wellness support
  • Health Insurance (medical, dental, life, pet, mental health services)
  • Home office allowance
  • Bi-annual Wellness Credits
  • Monthly Technology Credit (to offset internet / phone costs)
  • Comprehensive Parental Leave Policy
Codeword logo

Codeword

Codeword is an end-to-end PR, strategy, and communications agency with deep expertise in tech messaging, reputation, and storytelling. We create content, comms, and community experiences people care about — and drive measurable business outcomes. Our client roster spans rapidly evolving sectors, including emerging technology (AI, robotics, quantum computing, XR, and biotech), B2B (cyber security, martech, commerce, CRM, unified productivity, and business intelligence), and B2C (hardware, retail, mobile computing, data networking, IoT, and mobile health). Our team's diverse backgrounds extend far beyond tech to industries like retail, travel, automotive, banking, entertainment, and more, ensuring multi-dimensional creative across every engagement. Brands turn to us for their most complex marketing and communication challenges — from developing executive thought leadership, to transforming technical insights into human stories, to launching innovations to the audiences that need them most. We work best with clients who are collaborators, from the initial strategy through campaign optimization, ensuring agility and maximum impact. Our experts become an extension of your team, enabling bold moves that take your brand further. That’s why global leaders like Google, ASUS, and Lowe’s, and high-growth disruptors like Drift, Rev, and Wing, trust Codeword to shape how they show up in the world. We partner with organizations whose innovations improve industries, solve meaningful challenges, and push progress forward. Want to see how we can help you break through? Let’s chat.

Founded in 2010
New York, New York, USA
87 employees (40 in marketing)

Traffic Signals

Monthly Visitors
3.5K
Traffic Source Mix
Search
36.7%
Direct
42.9%
Referral
6.2%
Social
12.7%
Paid
1.4%

Headcount Trend

Current headcount: ~87

Marketing Team

Marketing Team Size
25 (29% of company)
Marketing Roles Posted (Last 30 Days)
3