Senior Social Media Manager

Atlanta, GA (Hybrid)

Salary Not AvailableSenior Level6+ years expOther

Posted 1 month ago

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Job Summary

Own social leadership for a corporate voice, aligning internal exec content with an external agency while driving cross-team governance and scalable brand storytelling across enterprise channels.

  • Team and process ownership: mentor two managers, set goals, and tighten governance for approvals and cross-functional alignment.
  • Content strategy and agency partnership: lead senior leadership LinkedIn output with an external partner and translate brand narratives into briefs.
  • Platform leadership and measurement: own platform-native content across corporate channels, track metrics, and push the agency to defined outcomes.

Job Description

Responsibilities

  • Lead, mentor, and develop a team of two Social Media Managers, setting clear goals, priorities, and performance expectations.
  • Foster a collaborative, creative, and accountable team culture.
  • Manage workload distribution across accounts and oversee day-to-day content calendars.
  • Serve as the primary escalation point for approvals, brand decisions, and cross-functional alignment.
  • Own the strategy and output for senior leadership LinkedIn profiles, managed in partnership with an external agency.
  • Serve as the primary liaison between the agency and internal stakeholders, translating brand voice, business priorities, and executive narratives into compelling content briefs.
  • Review and approve all content before publication, ensuring accuracy, tone, and alignment with corporate messaging.
  • Track performance metrics and hold the agency accountable to defined goals and deliverables.
  • Co-own the corporate social media presence alongside the Corporate Communications team, maintaining a consistent and unified brand voice.
  • Collaborate with Corporate Comms to align social content with broader communications strategy, press releases, and company announcements.

Requirements

  • 6+ years of social media experience, with at least 2 years in management or team lead role.
  • Bachelor's degree in marketing, Communications, Journalism, or a related field.
  • Proven experience managing agency relationships and executive or leadership social profiles.
  • Deep platform expertise across LinkedIn, Instagram, X (Twitter), Facebook, and emerging channels.
  • Strong analytical skills with the ability to translate data into strategic decisions.
  • Excellent written communication skills and a sharp eye for brand voice and storytelling.
  • Experience collaborating cross-functionally with Communications, Brand, and Creative teams.
  • Highly organized with the ability to manage multiple accounts, priorities, and deadlines simultaneously.
  • Experience in a corporate or enterprise environment.
  • Familiarity with social media management tools such as Sprinklr, Sprout Social, or Hootsuite.

Benefits

  • Highly competitive base pay
  • Comprehensive medical, dental and disability benefits programs
  • Group retirement savings program
  • Health and wellness programs
  • An inclusive culture that values opportunity for growth, development, and internal promotion
Oldcastle APG logo

Oldcastle APG

As a global industry-leading manufacturer of concrete building and hardscape products, Oldcastle APG covers a wide spectrum of applications – from the structural masonry used in erecting cityscapes and urban centers to the finishing touches of a backyard oasis.Pavers, patio slabs, stone veneer, retaining walls, architectural block, composite decking, dry mix concrete, fertilizers and mulches are but a few categories where Oldcastle APG leads the marketplace. Our customers are serviced through a network of 200+ manufacturing facilities.For more than 30 years, our brands have set the standard for design, technical acumen and thought leadership in their related categories – helping consumers, design and landscape professionals craft their vision from concept to installation.

Founded in 1978
Atlanta, Georgia, USA
3K employees (156 in marketing)

Traffic Signals

Monthly Visitors
16.6K
Traffic Source Mix
Search
43.4%
Direct
44.7%
Referral
6.2%
Social
4.4%
Paid
1.2%

Headcount Trend

Current headcount: ~3K

Marketing Team

Marketing Team Size
104 (3% of company)
Median Career Experience
15 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$15K
Last Raise
$15K
Debt Financing, 5 years ago

Funding History

  • Oct 2020
    Debt Financing • $15K

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