Senior Social Media Manager

Atlanta, GA (Hybrid)

Salary Not AvailableSenior Level6+ years expOther

Posted 3 months ago

Job Summary

Own social leadership for a corporate voice, aligning internal exec content with an external agency while driving cross-team governance and scalable brand storytelling across enterprise channels.

  • Team and process ownership: mentor two managers, set goals, and tighten governance for approvals and cross-functional alignment.
  • Content strategy and agency partnership: lead senior leadership LinkedIn output with an external partner and translate brand narratives into briefs.
  • Platform leadership and measurement: own platform-native content across corporate channels, track metrics, and push the agency to defined outcomes.

Job Description

Responsibilities

  • Lead, mentor, and develop a team of two Social Media Managers, setting clear goals, priorities, and performance expectations.
  • Foster a collaborative, creative, and accountable team culture.
  • Manage workload distribution across accounts and oversee day-to-day content calendars.
  • Serve as the primary escalation point for approvals, brand decisions, and cross-functional alignment.
  • Own the strategy and output for senior leadership LinkedIn profiles, managed in partnership with an external agency.
  • Serve as the primary liaison between the agency and internal stakeholders, translating brand voice, business priorities, and executive narratives into compelling content briefs.
  • Review and approve all content before publication, ensuring accuracy, tone, and alignment with corporate messaging.
  • Track performance metrics and hold the agency accountable to defined goals and deliverables.
  • Co-own the corporate social media presence alongside the Corporate Communications team, maintaining a consistent and unified brand voice.
  • Collaborate with Corporate Comms to align social content with broader communications strategy, press releases, and company announcements.

Requirements

  • 6+ years of social media experience, with at least 2 years in management or team lead role.
  • Bachelor's degree in marketing, Communications, Journalism, or a related field.
  • Proven experience managing agency relationships and executive or leadership social profiles.
  • Deep platform expertise across LinkedIn, Instagram, X (Twitter), Facebook, and emerging channels.
  • Strong analytical skills with the ability to translate data into strategic decisions.
  • Excellent written communication skills and a sharp eye for brand voice and storytelling.
  • Experience collaborating cross-functionally with Communications, Brand, and Creative teams.
  • Highly organized with the ability to manage multiple accounts, priorities, and deadlines simultaneously.
  • Experience in a corporate or enterprise environment.
  • Familiarity with social media management tools such as Sprinklr, Sprout Social, or Hootsuite.

Benefits

  • Highly competitive base pay
  • Comprehensive medical, dental and disability benefits programs
  • Group retirement savings program
  • Health and wellness programs
  • An inclusive culture that values opportunity for growth, development, and internal promotion
Oldcastle APG logo

Oldcastle APG

As a global industry-leading manufacturer of concrete building and hardscape products, Oldcastle APG covers a wide spectrum of applications – from the structural masonry used in erecting cityscapes and urban centers to the finishing touches of a backyard oasis.Pavers, patio slabs, stone veneer, retaining walls, architectural block, composite decking, dry mix concrete, fertilizers and mulches are but a few categories where Oldcastle APG leads the marketplace. Our customers are serviced through a network of 200+ manufacturing facilities.For more than 30 years, our brands have set the standard for design, technical acumen and thought leadership in their related categories – helping consumers, design and landscape professionals craft their vision from concept to installation.

Founded in 1978
Atlanta, Georgia, USA
3K employees (156 in marketing)

Funding

Total Funding
$15K
Last Raise
$15K
Debt Financing, 5 years ago

Funding History

  • Oct 2020
    Debt Financing • $15K

Traffic Signals

Monthly Visitors
16.6K
Traffic Source Mix
Search
43.4%
Direct
44.7%
Referral
6.2%
Social
4.4%
Paid
1.2%

Headcount Trend

Current headcount: ~3K

Recent News

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Senior Social Media Manager

Oldcastle APG · Atlanta, GA · Hybrid