Senior Product Marketing Manager

San Jose, CA (Hybrid)

$165K/yr – $235K/yrSenior Level7+ years expFull time

Posted 1 month ago

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Job Summary

Own the DEM product marketing engine with a focus on real-user experience, digital performance value, and cross-team GTM readiness.

  • Own DEM go-to-market strategy and product messaging for IT ops, digital workplace and security audiences
  • Drive launches, competitive positioning, and enablement with product, engineering, and sales
  • Translate complex telemetry and device health data into clear customer value across endpoints and SaaS performance

Job Description

Own the DEM product marketing with a clear line of sight on real-user experience, latency visualization, network path analysis, and endpoint diagnostics.

  • Lead product marketing for the DEM product line, with a focus on real-user experience, network path analysis, application responsiveness, and endpoint diagnostics
  • Develop differentiated positioning and messaging that connects digital performance to business outcomes for network operations, service desk, and security audiences
  • Translate technical features into compelling customer value, including latency visualization, network analysis, device telemetry, and SaaS performance insights
  • Define buyer and user personas with an emphasis on hybrid work, secure access, and digital user experience use cases
  • Partner with product, engineering, and sales to drive go-to-market readiness, including launches, competitive strategy, and enablement
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Zscaler

3.7 Glassdoor

Zscaler empowers enterprises to modernize security, streamline operations and help transform business through its innovative approach to cybersecurity. The Zero Trust Exchange platform, strengthened by AI, safeguards thousands of customers against cyber threats and data breaches by securely connecting users, devices, and applications from any location. With over 500 billion transactions processed daily, Zscaler operates the largest in-line cloud security platform, preventing more than 9 billion security incidents and policy violations each day. Transform your business with Zscaler’s cutting-edge approach to cybersecurity.Stay Connected:LinkedIn: https://www.linkedin.com/company/zscalerTwitter: https://www.twitter.com/zscalerFacebook: https://www.facebook.com/Zscaler/Instagram: https://www.instagram.com/zscalerinc/

Founded in 2008
San Jose, California, USA
9.4K employees (451 in marketing)
67% recommend to a friend
86% CEO approval

Traffic Signals

Monthly Visitors
3.5M
Monthly Google Ads Budget
$274K
Traffic Source Mix
Search
23.9%
Direct
58.8%
Referral
13.5%
Social
2%
Paid
1.7%

Headcount Trend

Current headcount: ~9.4K

Marketing Team

Marketing Team Size
291 (3% of company)
Median Career Experience
16 years
Median Tenure
3.1 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$1.7B
Last Raise
$1.5B
Post IPO Debt, 9 months ago

Funding History

  • Jul 2025
    Post IPO Debt • $1.5B
  • Apr 2024
    Post IPO Equity • $22.7M
  • Nov 2017
    Secondary Market

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