Responsibilities

• Lead the development and execution of go-to-market strategy for AI-driven and other innovative products, ensuring consistency and prioritization across Sales, Marketing, and Go-to-Market Enablement.
• Develop compelling messaging and positioning that articulate the business value of products, enhancing customer engagement and sales enablement.
• Collaborate with cross-functional teams to shape product launch strategy, develop the product roadmap priorities, and ensure effective, coordinated market launches.
• Define and deliver sales narratives, pitch strategy, and enablement content, including presentations that clearly and visually communicate product value
• Build and maintain strong relationships with key stakeholders to drive cross-team alignment and achieve organizational goals.
• Continuously evolve the product launch program to improve quality, speed, and scalability, leveraging AI to streamline workflows, enhance content development, and track and improve program effectiveness

Requirements

• Bachelor's Degree in Marketing, Business, or related field or equivalent experience AND minimum 4 years of experience in product marketing, go-to market and/or sales enablement
• 3+ years of experience in the HR technology ecosystem, ideally across learning and development, talent marketplaces, HCM platforms, LMS providers, or enterprise content platforms
• Developed B2B pitch decks that translate complex product capabilities into clear, differentiated customer value.
• Led multi-product launch programs in an enterprise technology environment with cross-functional coordination.
• Ability to operate in a fast-paced and demanding environment, manage multiple projects simultaneously, and prioritize time and resources based on business impact
• Stellar verbal and written communication skills, with the ability to concisely distill complex technical information into digestible, compelling narratives to effectively present ideas
• Knack for visual communication, able to bring a compelling story to life in slides, being nimble and self-sufficient with deck design, etc.

Preferred

• Product Marketing
• AI Innovation
• Cross-Team Collaboration
• Product Messaging & Positioning
• Program Management