Senior Product Marketing Manager

Austin, TX (Hybrid)

$110K/yr – $130K/yrSenior Level6+ years expFull time

Posted 13 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own end-to-end GTM and product launch initiatives, shaping messaging, enablement, pricing, and lifecycle strategies to drive revenue growth.

  • Lead GTM strategies for new features and market plays.
  • Define positioning and messaging frameworks to differentiate the product.
  • Develop sales tools and battlecards to improve win rates.

Job Description

Responsibilities

  • Go-to-Market (GTM) Leadership & Product Launches: Lead end-to-end GTM strategies for new product features, tier releases, and target market plays to drive customer acquisition and adoption. Partner closely with Product Management to align product roadmaps with commercial revenue goals and market opportunities.
  • Positioning, Narrative & Messaging Frameworks: Define and maintain category positioning, segment-specific value propositions, and messaging frameworks that differentiate Indeed Flex in the market. Ensure a consistent brand narrative across all buyer touchpoints, sales collateral, and digital channels.
  • Sales Enablement & Competitive Intelligence: Build impactful sales tools (pitch decks, demo scripts, one-pagers, case studies) and conduct regular training to increase sales velocity and close rates. Own win/loss analysis, track competitor pricing/features, and build actionable battlecards to ensure sales reps are positioned to win against top competitors.
  • Lifecycle Adoption & Pricing Strategy: Partner with Demand Gen and Customer Success on onboarding campaigns, interactive demos, and customer communications that increase LTV and reduce churn. Bring competitive and customer insights to the table to influence product tiering, pricing, and packaging structures.
  • Roadmap Influence & Analyst Relations: Deliver market-backed business cases, customer evidence, and sizing metrics to influence what gets built on the product roadmap. Represent the product to industry analysts and contribute to market research reports that shape buyer consideration lists.

Requirements

  • 6+ years of dedicated experience in B2B Product Marketing (preferably within SaaS, HR Tech, or Marketplace platforms) with a proven track record of driving revenue growth through GTM ownership.
  • Demonstrated ability to fly high and low: setting high-level strategy with senior leadership while independently writing copy, building decks, and shipping assets.
  • Active experience building customized AI-driven workflows (e.g., LLMs, content generation, data analysis tools) to scale output and team efficiency beyond traditional PMM models.
  • Proven track record of creating sales enablement programs and competitive intelligence assets directly linked to measurable pipeline growth and closed-won deals.
  • Experience bringing market and competitive evidence to influence pricing, packaging, or product roadmap decisions.
  • Deeply data-driven with excellent narrative and copywriting skills, capable of simplifying complex technical capabilities into clear value propositions.
  • Strong organizational and time management skills to manage conflicting priorities in a fast-paced environment with minimal direct supervision.
  • Highly proficient with CRM tools (Salesforce), analytics platforms, and modern collaboration suites (Google Workspace, Miro, Monday.com, Zoom, Slack).
  • A strong commitment to driving the Indeed Flex mission: to help people get jobs, instantly.

Preferred

  • Experience in staffing, workforce management, marketplaces, or other high-volume operational environments preferred.

Benefits

  • Medical, Dental, Vision, and 401K
  • Access to Company & Employee Benefits
  • 25 days PTO (prorated) + Birthday Off
  • 8 Paid Holidays
  • Duvet days (½ day off every quarter)
  • Volunteer days
Indeed Flex logo

Indeed Flex

3.5 Glassdoor

We’re Indeed Flex, a revolutionary app for temporary work empowering job seekers with a fast way to find work that fits their lifestyles. Through our evolving technology, we’re putting work in the palm of people’s hands, enabling them to decide where, when and how they work at the click of a button. At the same time, we partner with employers to deliver access to high-quality workers – “Flexers”, as we call them – matched to their needs. With the support of Indeed, the world’s #1 job site, Indeed Flex operates in full autonomy as we strive to transform the temporary staffing landscape by making access to work and job seekers frictionless. We’re expanding rapidly and recruiting the brightest, boldest talent to help us achieve our mission. Want to join our journey?

Founded in 2015
London, England, GBR
961 employees (35 in marketing)
69% recommend to a friend
67% CEO approval

Traffic Signals

Monthly Visitors
97.8K
Monthly Google Ads Budget
$23.7K
Traffic Source Mix
Search
28.6%
Direct
57.7%
Referral
10.5%
Social
1.4%
Paid
1.6%

Headcount Trend

Current headcount: ~961

Marketing Team

Marketing Team Size
25 (3% of company)
Marketing Roles Posted (Last 30 Days)
3

Recent News