Own the platform GTM and developer ecosystem to drive API, CLI, and MCP adoption while shaping product strategy through customer insights, cross-functional partnering, and an AI-forward narrative that scales with market demand.

• GTM Ownership: Define ICPs, messaging, and end-to-end launches for API, CLI, and MCP.
• Developer Ecosystem: Build developer communities, technical content, docs-as-marketing, and presence across GitHub, Discord, Hacker News, and beyond.
• Insights to Action: Synthesize qualitative and quantitative research to influence product, growth, and roadmap decisions.

Requirements

• 8+ years of B2B product marketing experience, with at least 2 years focused on developer products, APIs, or AI platforms
• Demonstrated GTM ownership: messaging & positioning, ICPs, product launches, and sustained adoption, ideally for 0-to-1, AI-native, or early-stage products
• Genuine fluency or interest in the current AI and agentic tooling market; understanding of MCP and CLI; credibility with developers and founders
• Hands-on experience with developer marketing channels: docs sites, developer communities, technical content, bottom-up adoption motions
• Ability to translate complex technical concepts into clean, compelling narratives
• Strong cross-functional instincts; stakeholder management, influence on roadmaps, and navigating ambiguous problems

Preferred

• Fintech experience is a plus
• Ability to read and write technical / API documentation
• Experience with data analysis, SQL is a plus

Benefits

• The total rewards package at Mercury includes base salary, equity (stock options), and benefits.
• Our salary and equity ranges are highly competitive within the SaaS and fintech industry and are updated regularly using compensation survey data.
• New hire offers are based on experience, expertise, location, and internal pay equity relative to peers.