Responsibilities

• Own the narrative for Egnyte's AI solutions. Develop differentiated messaging and positioning that clearly articulates how Egnyte's AI solutions help enterprise customers work smarter and manage content with confidence. Be the internal and external authority on what makes Egnyte's approach to AI distinct.
• Lead AI product launches. Own GTM planning and execution for AI feature and product launches, from strategy through enablement. Scale core messaging into web, collateral, PR, analyst briefings, and customer stories.
• Enable the field to win. Develop the sales tools, messaging guides, and competitive positioning that help sellers move deals forward and speak confidently to AI value with any buyer.
• Shape market understanding. Develop thought leadership content, support analyst relations, and ensure Egnyte's AI solutions story lands consistently across owned channels and external audiences.
• Be a strategic cross-functional partner. Work closely with product to influence roadmap, with demand gen to power pipeline, and with customer success to capture and amplify proof points.

Requirements

• 8+ years of B2B Saas product marketing experience
• 2+ years of experience marketing AI products or capabilities in a B2B environment
• Ability to distill complex technical capabilities into messaging that speaks to both business and IT buyers
• Track record of leading successful product launches and building GTM programs from the ground up
• Strong sales enablement instincts - you understand sales cycles and what sellers actually need to close
• Bias for action - you can juggle multiple priorities at once, make smart tradeoffs, and drive progress without needing perfect conditions
• Collaborative by default and able to partner with product, marketing, and sales enablement teams.
• A dynamic storyteller with sharp written and verbal communication skills, and the ability to produce stellar writing under tight deadlines.
• Strategic thinker who is genuinely curious about AI and how it’s reshaping work – you stay current and bring a strong POV

Benefits

• Competitive salaries and comprehensive benefits
• Flexible hours and generous time off (Responsible Time Off) to help support your work-life balance
• Paid holidays and sick time
• 401(k) with company match
• Health Savings Account (HSA) with a generous employer contribution and Flexible Spending Account (FSA) options
• Up to 12wks of paid Parental and 10wks Adoption Leave to help you grow your family
• Modern and collaborative offices located in Draper, UT; Raleigh, NC; Mountain View, CA; Reading, England, and Poznan, Poland
• Gym, cell phone, and internet reimbursement
• Free well-being apps such as Spring Health for Guardian are offered, as well access to our Employee Assistance Program (EAP)
• Perks include discounted pet insurance, electronics, theme park tickets, travel, plus more