Responsibilities

• Develop and execute go-to-market strategies with strategic partners, including large media agencies and Vertical SaaS organizations.
• Work closely with Strategic Account Managers to identify growth opportunities across the partner ecosystem.
• Enable partners to successfully position and sell Duda-powered solutions to SMB customers.
• Collaborate with partner marketing, sales, enablement, and GTM teams to create scalable programs and campaigns.
• Help partners optimize packaging, positioning, messaging, and go-to-market execution.
• Drive awareness and adoption of Duda’s latest platform capabilities and product innovations.
• Create partner enablement materials, sales tools, launch assets, webinars, and co-marketing initiatives.
• Partner cross-functionally with Product Marketing, Partnerships, Sales, and Customer Success teams.
• Gather partner and market feedback to help influence product strategy and partner programs.
• Analyze campaign and partner performance metrics to identify optimization opportunities and drive measurable impact.

Requirements

• 5+ years of experience in partner marketing, channel marketing, product marketing, strategic alliances, field marketing, or go-to-market roles within SaaS, MarTech, or technology companies.
• Proven experience developing and executing successful go-to-market strategies with strategic partners, agencies, resellers, or Vertical SaaS organizations.
• Strong understanding of SMB-focused technology ecosystems and the challenges/opportunities associated with scaling digital solutions for SMB customers.
• Experience working closely with sales teams, Strategic Account Managers, and executive stakeholders to drive partner growth and revenue outcomes.
• Demonstrated ability to build partner enablement programs, co-marketing initiatives, launch strategies, and scalable sales/marketing assets.
• Strong understanding of product positioning, messaging, packaging, and commercialization strategies.
• Strong understanding of how to apply AI-driven tools, automation, and agentic workflows to increase personal productivity, streamline cross-functional execution, and scale partner marketing and go-to-market operations efficiently.
• Ability to translate complex product capabilities into clear business value propositions for partner GTM teams and end customers.
• Experience collaborating cross-functionally with Product Marketing, Partnerships, Sales, Customer Success, and Product organizations.
• Excellent communication, presentation, and relationship management skills, with the ability to influence both internal and external stakeholders.

Preferred

• Experience in website technology, martech, digital presence platforms, or SMB SaaS ecosystems.
• Familiarity with partner-led growth and ecosystem marketing strategies.
• Experience working with large media organizations or multi-location SMB enablement platforms.
• Experience supporting product launches and partner go-to-market initiatives.
• Bachelor’s degree in Marketing, Business, Communications, or a related field preferred.

Benefits

• Competitive compensation, including base salary, equity, and benefits
• Comprehensive health coverage and 401(k)
• Unlimited PTO
• Hybrid work environment
• A collaborative team that values ownership, learning, and getting things done