Senior Paid Social Strategist
Human
USA (Remote)
$110K/yr - $125K/yrIn-houseFull-timeSenior level4+ years exp.
13 hrs ago
Senior Paid Social Specialist
USA (On-site)
Salary Not AvailableSenior Level4+ years expFull time
Posted 4 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive strategy, execution, and ROI for large paid social accounts, while mentoring a team and delivering data-driven optimization.
- Must-have: 4–5 years of paid social leadership experience with FB/Ads Manager proficiency.
- Standout: Ability to mentor teammates and orchestrate multi-platform campaigns (Facebook, LinkedIn, TikTok, Pinterest).
- Standout: Strong analytics translating data into actionable insights.
Job Description
Responsibilities
- Oversee strategy, execution, and performance for larger client accounts, ensuring high-impact results.
- Mentor and support Paid Social Specialists, providing guidance on workload management, campaign strategies, and troubleshooting challenges.
- Develop and implement advanced lead-nurturing and audience segmentation strategies.
- Conduct in-depth post-campaign analysis to evaluate performance metrics and ROI for larger campaigns.
- Generate and present performance insights to senior management and clients, providing actionable recommendations.
- Lead creative brainstorming sessions for ad copy, visuals, and landing pages to ensure innovation and effectiveness.
- Work with all aspects of Social Media advertising, including but not limited to automation, ad scheduling, conversion tracking, offers, video ads, e-commerce, and bidding optimization.
- Stay up-to-date with industry trends, platform updates, and emerging technologies to ensure client strategies remain cutting-edge.
Requirements
- 4-5 years of experience in marketing, advertising, or managing paid social campaigns, with a proven track record of success in managing larger accounts.
- Advanced proficiency with Facebook Business/Ads Manager is essential.
- Experience managing and mentoring junior team members in a professional setting.
- Strong communication skills across various channels, including phone, email, webinars, and in-person interactions.
- Expertise in Google Analytics, Google Tag Manager, and advanced reporting tools is a plus.
- Familiarity with LinkedIn, TikTok, and Pinterest ads, with a strategic approach to leveraging multiple platforms.
- Exceptional analytical and problem-solving skills, with the ability to translate data into actionable insights.
- Outstanding organizational skills and the ability to manage multiple priorities while ensuring team collaboration.
Preferred
- Bachelor’s degree in Marketing, Business, Communications, or a related field preferred.
Benefits
- Health and Wellness: Comprehensive medical, dental, vision coverage, along with complimentary access to an on-site gym.
- Retirement Savings Plan: 401(K) with company matching contributions.
- Paid Time Off: PTO and company-observed holidays, with additional PTO for professional development and volunteer work.
- Professional Development: Access to complementary courses, training programs, and leadership development opportunities.
- Career Growth Opportunities: A structured advancement pathway within the company.
- Employee Engagement: Company-sponsored activities, including outings and holiday events, to foster a collaborative culture.
- Recognition Programs: Peer-nominated monthly awards to celebrate achievements and contributions.
- Learning & Development Initiatives: Youniversity: Bi-monthly, employee-led training sessions designed to enhance skills and encourage cross-functional learning.
- The Big Picture: A quarterly video series spotlighting exceptional employees and their accomplishments.
Youtech
The way people buy has changed, and agencies haven't adapted.That's why we:-Work on month-to-month contracts-Document every change in real-time-Give account ownership to our clients-Provide custom solutions to your actual problemsOur “anti-agency” business model has led to our growth as one of the largest privately held agencies in the U.S. today.We have:-A 93% client retention rate (despite month-to-month contracts)-Been named to the Inc. 5000 Fastest Growing Companies list 6x in a row-Three offices across the U.S. to better serve clients locally-Been featured in Forbes, Inc., Entrepreneur, ABC, and moreGive us a quick 15-minute call. It’s quick, it’s easy, and it’s probably the start of something great.
Traffic Signals
Monthly Visitors
14.1K
Traffic Source Mix
Search
23.4%
Direct
69.9%
Referral
4.7%
Social
1.4%
Paid
0.5%
Headcount Trend
Current headcount: ~135
Marketing Team
Marketing Team Size
59 (44% of company)
Median Career Experience
9 years
Median Tenure
3.6 years
