Senior Paid Media Specialist

USA (Remote)

$72K/yr – $85K/yrSenior Level4+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the paid media strategy end-to-end for healthcare-focused campaigns, balancing predictive modelling with proactive campaign design and cross-team collaboration.

  • Growth/Media Planning: Translate client goals into strategic paid media plans across PPC, Paid Social, and Programmatic to drive ROI.
  • Optimization & Analytics: Apply predictive modelling, monitor KPIs, and tune campaigns for max ROI across platforms.
  • Client Collaboration & Mentoring: Partner with clients and internal teams, mentor juniors, and ensure seamless integration with broader marketing efforts.

Job Description

Own the paid media strategy end-to-end for healthcare-focused campaigns, balancing predictive modelling with proactive campaign design and cross-team collaboration.

  • Growth/Media Planning: Translate client goals into strategic paid media plans across PPC, Paid Social, and Programmatic to drive ROI.
  • Optimization & Analytics: Apply predictive modelling, monitor KPIs, and tune campaigns for max ROI across platforms.
  • Client Collaboration & Mentoring: Partner with clients and internal teams, mentor juniors, and ensure seamless integration with broader marketing efforts.
Etna Interactive logo

Etna Interactive

We're a full-service online marketing agency for elective healthcare practices who want the best in creative, tech, and search marketing. Enjoy strategic leadership and custom solutions that produce measurable results. It’s marketing that makes you MORE.

Founded in 2002
San Luis Obispo, California, USA
72 employees (33 in marketing)

Traffic Signals

Monthly Visitors
2.9K
Traffic Source Mix
Search
26.7%
Direct
53.2%
Referral
7%
Social
11.7%
Paid
1.3%

Headcount Trend

Current headcount: ~72

Marketing Team

Marketing Team Size
30 (42% of company)
Marketing Roles Posted (Last 30 Days)
1