Senior Marketing Manager, Digital Engagement at Fox News Media | New York, USA | $102K/yr – $107K/yr

Fox News Media

Senior Marketing Manager, Digital Engagement

New York, USA (On-site)

$102K/yr – $107K/yrSenior Level5+ years expFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive end-to-end brand and demand marketing for FOX News Digital, OutKick, and related properties with cross-functional leadership and data-driven campaigns.

Must-have: 5+ years in fast-paced media/brand marketing and cross-functional leadership.
Standout: Budget ownership and BI-driven optimization.

Job Description

Responsibilities

Develop, plan and implement strategic marketing initiatives to boost the presence of FOX News Digital, FOX News Wine Shop and OutKick on social media, digital and paid marketing channels.
Create and manage marketing campaigns that effectively reach and engage specific audience segments for FOX News Digital, FOX News Wine Shop and OutKick
Coordinate with cross-functional teams, including creative, production, programming, legal, and product, to manage projects effectively, ensuring tasks are executed properly and aligned with broader company objectives for FOX News Digital, FOX News Wine Shop and OutKick.
Conduct market research and develop insights to inform marketing strategies and tactics for FOX News Digital, FOX News Wine Shop and OutKick.
Oversee the creation and production of all go-to-market consumer facing marketing materials in collaboration with the talent, production and creative teams for FOX News Digital, FOX News Wine Shop and OutKick. These materials include print, digital, and video content such as static graphics, on-air promo spots, social media posts and videos, email assets and copy.
Maintain a strong understanding of the OutKick and FOX News Digital brands and ensure all marketing efforts align with the company's values and mission.
Work with the FOX News business intelligence team to utilize data and analytics to measure the effectiveness of marketing campaigns and inform strategy of future initiatives for FOX News Digital, FOX News Wine Shop and OutKick.
Develop and maintain relationships with external partners and agencies to support marketing efforts for FOX News Digital, FOX News Wine Shop and OutKick.
Collaborate with senior leadership to establish and meet brand marketing goals and objectives for FOX News Digital, FOX News Wine Shop and OutKick.
Communicate and present marketing strategies and results to key stakeholders within the organization for FOX News Digital, FOX News Wine Shop and OutKick.

Requirements

5+ years of experience within a fast-paced media or brand marketing team
Proven ability to lead strategic marketing campaigns end-to-end, from planning through execution and performance analysis
Experience working with internal and external partners to drive alignment and successful campaign delivery
Strong project management skills, with experience managing cross-functional teams including Legal, Finance, Creative, and Product
Ability to partner with Business Intelligence teams to develop campaign analysis, reporting, and actionable insights
Highly analytical, with the ability to interpret data and optimize marketing performance
Familiarity with AI tools and technologies, with the ability to integrate them into marketing workflows and strategies
Excellent presentation and communication skills
Ability to create compelling presentation decks (PowerPoint, Google Slides, etc.)
Energetic with can-do attitude

Preferred

Benefits

medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents.

Fox News Media

3.6 Glassdoor

Welcome to FOX News Media on LinkedIn -- America's choice for news!FOX News Media operates the FOX News Channel (FNC), FOX Business Network (FBN), FOX News Digital, FOX News Audio, FOX News Books, the direct-to-consumer digital streaming services FOX Nation and FOX News International and the AVOD platform FOX Weather. Currently the number one network in all of cable, FNC has been the most watched television news channel for nearly 20 consecutive years, while FBN currently ranks among the top business channels on cable. Owned by FOX Corporation, FOX News Media reaches 200 million people each month.For more information, please go to http://press.foxnews.com/

Founded in 1996

New York, Iowa, USA

3.2K employees (1,957 in marketing)

www.foxnews.com

64% recommend to a friend

63% CEO approval