Responsibilities

• You will support the US Communications Team in developing launch strategies and evergreen programming for press and influencers.
• You will accelerate brand awareness and promote Dr Dennis Gross Skincare and the Dermatology practice, while elevating Founders Dr. Dennis Gross and Carrie Gross as key thought leaders within the industry.
• You will plan and execute new launch initiatives and always on strategies to promote brand awareness.
• You will develop meaningful relationships with VIPs, celebrity makeup artists, aestheticians and tastemakers.
• You will help secure print, digital, and broadcast media placements and social mentions.
• You will cultivate strong relationships with key editors in the press landscape.
• You will research trends for new pitch angles, research new outlets and pitches to expand press outreach.
• You will compile and manage media lists.
• You will manage US PR agency.
• You will develop holistic paid/earned strategy, driving influencer activations in tandem with Global Communications to aid in increasing brand awareness during key launch moments.

Requirements

• 5-8 years prior experience in public relations or communications role.
• A strong understanding of the beauty and cosmetics industry.
• Proven success designing and executing marketing and communications strategies and campaigns.
• Knowledge of online and social media/beauty landscape, ability to research and share ideas.
• Excellent organizational project management skills and ability to meet deadlines.
• Creative thinker who is also able to think analytically and strategically.
• Strong communication, interpersonal, and relationship-building skills; able to work in a team; keen multitasker who can spearhead projects independently with accountability.
• Must be able to multitask and manage multiple priorities with different deadlines.
• Experience with influencer management platforms i.e. Tribe Dynamics and office tools i.e. Microsoft Office suite.

Preferred

• You have experience with influencer management platforms i.e. Tribe Dynamics and office tools i.e. Microsoft Office suite.

Benefits

• At Shiseido Americas, our pride extends beyond our rich legacy to our passionate and talented team that brings it to life every day.
• We recognize that without our people, innovation would not be possible.
• That's why we go above and beyond with our comprehensive benefits program to recognize our employees.
• With an array of options designed to give our employees peace of mind, our perks & benefits program is more than just a perk – it's an investment in our people's futures.
• Whether you're looking for comprehensive health coverage, retirement savings, or paid time off, our benefits have you covered! Check out a list of our Benefits and Perks offerings:
• Medical, Dental, & Vision Insurance
• Life and Disability Insurance
• Paid Time Off
• Paid Volunteer Days
• Paid Company Holidays
• Paid Parental Leave
• 401K with 6% Company Match
• Talent Development & Learning Programs
• Internal & International Mobility
• Product Discounts & Annual Gratis