Senior Manager - Spend Engagement Marketing

New York City, NY (Hybrid)

$104K/yr – $175K/yrSenior LevelFull time

Posted 7 weeks ago

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Job Summary

Own the engagement strategy for spend enabling products, turning ambiguity into measurable growth through cross-functional partnership with Product, Risk, Analytics, and Marketing.

  • Engagement ownership: NPSL, Spend Capacity, AutoPay and related financial-management features.
  • Measurement and governance: build frameworks to track impact and experiment outcomes with clear metrics.
  • Voice of the customer: translate needs into scalable, incremental spend and customer value across teams.

Job Description

Responsibilities - Establishing and executing the engagement strategy for key spend-enabling products and features, including No Preset Spending Limit (NPSL), Spend Capacity, AutoPay, and other financial management solutions. - Identify customer and business opportunities, navigate ambiguity, develop measurement frameworks, and influence cross-functional stakeholders to drive meaningful business outcomes. - Serve as the voice of the customer while partnering with Product, Risk, Analytics, and Marketing to shape engagement strategies, uncover growth opportunities, and deliver scalable solutions that drive incremental spend and customer value. Benefits - Competitive base salaries - Bonus incentives - 6% Company Match on retirement savings plan - Free financial coaching and financial well-being support - Comprehensive medical, dental, vision, life insurance, and disability benefits - Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need - 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy - Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) - Free and confidential counseling support through our Healthy Minds program - Career development and training opportunities
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American Express

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At American Express, we know that with the right backing, people and businesses have the power to progress in incredible ways. Whether we’re supporting our customers’ financial confidence to move ahead, taking commerce to new heights, or encouraging people to explore the world, our colleagues are constantly striving to uphold our powerful backing promise to our customers and each other every day. These beliefs have been our North Star for 170 years as our business transformed – from helping evacuate travelers during World Wars, to ensuring the safety of our customers’ funds during the Great Depression in the U.S., to creating the Shop Small® movement to help small businesses recover from the Financial Crisis, to providing aid to communities impacted by many natural disasters and so much more. For generations, the key to our success has been the determination and resilience of our American Express colleagues. Now, as a globally integrated payments company, we work together to provide customers with access to products, insights and world-class experiences that enrich lives and build business success. Join us and let’s lead the way together. Learn more about us at: https://www.americanexpress.com/careers https://www.americanexpress.com/ https://www.facebook.com/AmericanExpressUS https://www.instagram.com/americanexpress/ https://twitter.com/americanexpress https://www.youtube.com/user/AmericanExpress See our community guidelines at: https://www.americanexpress.com/en-us/company/community-guidelines/ If you have a customer service issue or question, please visit www.americanexpress.com/contactus

New York, NY, US
79K employees (3,751 in marketing)
81% recommend to a friend
88% CEO approval

Traffic Signals

Monthly Visitors
99M
Monthly Google Ads Budget
$4.4M
Traffic Source Mix
Search
22.8%
Direct
71.5%
Referral
4.6%
Social
0.2%
Paid
0.8%

Headcount Trend

Current headcount: ~81.7K

Marketing Team

Marketing Team Size
3,046 (4% of company)
Median Career Experience
16 years
Median Tenure
10.8 years
Marketing Roles Posted (Last 30 Days)
26

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