Senior Manager, Social & Influencer Strategy at Ruder Finn | USA | $75K/yr – $100K/yr

Ruder Finn

Senior Manager, Social & Influencer Strategy

USA (On-site)

$75K/yr – $100K/yrSenior Level4+ years expFull time

Posted 7 weeks ago

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Job Summary

Own influencer and social strategy for technology clients, turning brand and product goals into integrated campaigns across developer audiences while managing relationships, cross-team coordination, and data-driven storytelling.

Own end-to-end influencer and social plans including audience alignment, platform strategy, and messaging.
Lead client relationships, calls, and proactive strategic counsel across social and influencer workstreams.
Coordinate execution with studios, influencers, and internal teams to meet timelines and deliverables while tracking performance insights.

Job Description

Responsibilities

Lead end-to-end influencer and social strategy development for technology clients, aligning content to brand, product, and business objectives
Own client relationships in social and influencer workstreams including client calls, presenting strategic recommendations, and providing proactive counsel
Develop integrated influencer and social campaign plans, including audience alignment, platform strategy, messaging frameworks and content approaches
Manage execution of influencer content across network of developer, creator, and technical influencer partners, including coordination, content review and tracking deliverables
Coordinate with internal teams, studios, and influencers to ensure seamless execution across timelines and deliverables
Help gather and organize data for client reporting, with exposure to platform analytics and Google Analytics/GA4
Monitor social channels and support community management, responding to routine inquiries and flagging key issues
Contribute to new business and organic growth opportunities through strategic thinking, proposal development, and client upsell identification
Develop and apply knowledge of social platform best practices, including developer and tech audience platforms like Reddit, GitHub, Discord, etc, specifications, and objectives
Stay ahead of digital, social, and technology trends (AI, developer ecosystems, emerging platforms) and translate them into actionable campaign ideas

Requirements

Bachelor’s degree in marketing, communications, media studies, advertising, or related field preferred
4-5+ years of experience in social media, influencer marketing, or digital marketing, with experience working with technology clients required (developer marketing experience a plus)
Experience driving growth across social & influencer campaigns on Meta, LinkedIn, X, and additional platforms (Reddit, Discord, etc.)
Proficient in Microsoft Office Suite (PowerPoint, Word, Excel, Outlook)
Experience with influencer marketing tools (e.g., Tagger or similar platforms)
Strong understanding of technology/developer content development
Proactive, organized, and solutions-oriented, with strong problem-solving skills and a willingness to take on new challenges
Curiosity and enthusiasm for how data, AI, and emerging technologies influence integrated communications and storytelling
Data-driven thinker who uses analytics and performance insights to inform decisions
Passionate about digital trends, social platforms, and emerging tools, with a curiosity to continuously learn and grow

Preferred

Benefits

You will receive a competitive base salary and bonus opportunity
You will also be able to enroll in our Health, Dental, Vision, company paid Life Insurance, Flexible Spending Account, as well as 401k (match) plan.
Monthly allowance for cell phone, office equipment, etc.
Generous PTO policy with paid maternity/paternity leave
Professional learning and development opportunities
Workplace flexibility
On-site and off-site social gatherings

Ruder Finn

Ruder Finn is one of the world’s largest independent global communications and creative agencies. Founded in 1948, Ruder Finn has defined and redefined PR for 75 years, shaping communications that move industry-defining brands, companies, and leaders from what’s now to what’s next. Ruder Finn provides clients with bold communications strategies based on a global perspective and localized market knowledge that redefine leadership, reimagine the marketplace, and rethink customer experiences. The agency is organized around five core areas of expertise—Healthcare, Technology, Commerce, Leadership and Workplace—with AI-powered creative hub RF Studio53 and tech incubator RF TechLab providing cutting-edge predictive analytics, breakthrough creative, and customer-focused digital engagement. Ruder Finn has offices across 3 continents including the U.S., Asia and Europe. Wholly owned agencies within Ruder Finn Group include: Ruder Finn Inc., RF Studio53, RF Engage, Touchdown, Peppercomm, RF Comunicad, Mantis, jacobstahl, RF Bloom. For more information visit www.ruderfinn.com.+++At Ruder Finn we value integrity and transparency in our recruitment process. We have become aware of fraudulent actors impersonating our company on platforms like Telegram and similar communication platforms, falsely claiming to conduct job interviews. We want to clarify unequivocally: We Never Charge for Job Interviews or Ask for Your Financial Information: Our recruitment process does not involve any form of payment from candidates at any stage. If you’re being asked for payment or your financial information, it is not us! All our job-related communications come exclusively from our official email addresses (ending with @ruderfinn.com). If you are contacted for an interview or a job offer and have doubts about its legitimacy, or if you have any other questions, please contact us via our official website or official LinkedIn channel.

Founded in 1948

New York, New York, USA

920 employees (158 in marketing)

www.linkedin.com/company/ruder-finn