Senior Manager, Product Marketing, Data Experience

New York City, NY (Hybrid)

$115K/yr – $153K/yrSenior Level8+ years expFull time

Posted 5 weeks ago

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Job Summary

Own the market-facing narrative for Data Experience, turning product understanding, competitive intelligence, and field feedback into differentiated messaging, testimonials, and thought leadership.

  • Value proposition and messaging: translate solutions, customer needs, and differentiators into compelling value props for the sales and marketing engine.
  • Proof points and testimonials: partner with sales and services to secure proof points that validate value in the field.
  • Thought leadership and AI enablement: develop educational content and conference abstracts while using approved AI to raise quality and speed of materials.

Job Description

  • Support the development and execution of Data Experience go-to-market planning, including positioning, messaging, sales enablement materials, internal and external communication materials, promotional activities, evidence of value, and other deliverables, as appropriate
  • Collaborate with product, professional services, sales, and marketing teams to develop value propositions and key messages, based on a robust understanding of solutions, customer needs, and competitive differentiation
  • Collaborate with marketing teams to deliver a strong value prop and messaging that helps Medidata create separation between us and the competition
  • Partner with sales and professional services to secure testimonials and proof points
  • Incorporate competitive and market intelligence into the analysis required to arm the field against the competition and highlight our market strength
  • Conceive and create thought leadership and educational content to broaden the awareness and understanding of the Data Experience, including the development of abstracts to earn speaking engagements at industry conferences and presentations at those events
  • Leverage approved AI tools to improve the efficiency and quality of sales and marketing materials, and ideate and execute ways to use AI to support other teams in their sales and marketing activities
Dassault Systèmes logo

Dassault Systèmes

Dassault Systèmes is a catalyst for human progress. Since 1981, the company has pioneered virtual worlds to improve real life for consumers, patients and citizens. With Dassault Systèmes’ 3DEXPERIENCE platform, 370,000 customers of all sizes, in all industries, can collaborate, imagine and create sustainable innovations that drive meaningful impact. For more information, visit: https://www.3ds.com

Founded in 1981
Vélizy-Villacoublay, Île-de-France, FRA
27K employees (1,365 in marketing)

Traffic Signals

Monthly Visitors
3.9M
Monthly Google Ads Budget
$111.7K
Traffic Source Mix
Search
28.4%
Direct
57.1%
Referral
12.6%
Social
1.3%
Paid
0.6%

Headcount Trend

Current headcount: ~27.1K

Marketing Team

Marketing Team Size
880 (3% of company)
Median Career Experience
18 years
Median Tenure
11 years
Marketing Roles Posted (Last 30 Days)
4

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