Senior Manager Communications Strategy and Activation

Irving, TX (On-site)

$102K/yr – $143K/yrManager8+ years expFull time

Posted 4 weeks ago

Job Summary

Original Job Description

Bimbo Bakeries USA logo

Bimbo Bakeries USA

Glassdoor
3.1

Have you ever started your morning with a Thomas’® English muffin or bagel? Or bitten into the perfect slice of Sara Lee® bread? Do you break open a fresh box of Entenmann’s® donuts at family gatherings? If so, you’re already a fan of Bimbo Bakeries USA – the powerhouse behind these iconic brands!Bimbo Bakeries USA is part of Grupo Bimbo, the world’s largest baking company with operations in 35 countries. Bimbo Bakeries USA employs 22,000 associates across the Country in bakeries, sales centers, corporate offices and on sales routes to ensure our consumers have the freshest products to feed their families at every meal.

Marketing team
700
Employees
11K
Headquarters
Horsham, Pennsylvania, USA
Founded
2016

Employee Sentiment

Overall Rating
3.1 / 5
Recommend to a Friend
51%
CEO Approval
58%
Source: Glassdoor

Traffic Signals

Monthly Visitors
104.5K
Monthly Google Ads Budget
$0.0
Traffic Source Mix
Search
41.2%
Direct
38.9%
Referral
13.8%
Social
5.8%
Paid
0.3%

Headcount Trend

Current headcount: ~11.3K

Marketing Team

Marketing Team Size
608 (5% of company)
Median Career Experience
15 years
Median Tenure
6.8 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$1.3B
Last Raise
2 years ago
Last Raise Amount
$1.3B
  • 2024-01-04
    Debt Financing • $1.3B

Recent News

GlobeNewswire
Grupo Bimbo to Donate More Than 3 Million Slices of Bread to Food Banks
Oct 9, 2025
MyChesCo
Sara Lee Expands Half Loaf Line With Three New Flavors
Oct 7, 2025
PR Newswire
Sara Lee® Bread Expands Half Loaf Line with Three New Flavors - 100% Whole Wheat, Sourdough and Hawaiian
Oct 1, 2025