Responsibilities

• Architect end-to-end influencer strategies aligned with client business goals, Integrated Agency Team (IAT) priorities, and emerging cultural trends.
• Lead end-to-end influencer relations, overseeing partner identification, vetting, outreach, contract negotiation, creative briefing, and content reviews.
• Bridge paid, earned, and owned channels to amplify creator content across the broader marketing ecosystem.
• Manage campaign budgets and licensing rights, to make the most of every asset.
• Serve as a primary client counselor for influencer initiatives, leading communications, strategy presentations, and campaign roadmaps.
• Build deep relationships with top-tier creators, talent managers, and influencer networks.
• Coach and mentor junior team members, elevating their skills in influencer relations, campaign management, and strategic thinking.
• Partner with our Analytics team to synthesize campaign performance into actionable insights and strategic narratives.
• Track the pulse of creator culture, translating emerging platforms, tools, and social shifts into proactive client opportunities.

Requirements

• 5–6 years of dedicated influencer experience in an agency or in-house environment.
• Proven track record executing end-to-end influencer programs with measurable brand impact.
• Leadership experience, with a passion for mentoring direct reports (1–2 team members).
• Deep fluency across paid, owned, and social ecosystems, with experience navigating IAT collaboration.
• Strong negotiation skills across talent contracts, usage rights, and agency vendors.
• Analytical mindset, with the ability to turn complex campaign data into compelling client stories.
• Bachelor’s degree or equivalent practical experience.

Preferred

• Hands-on experience with influencer management platforms (e.g., CreatorIQ).
• Deep passion or experience working with CPG brands.
• A track record of spotting subcultures and trend shifts before they hit the mainstream.

Benefits

• A workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits