Responsibilities

• Lead and oversee all digital content operations across all assigned content initiatives
• Develop and own forward-looking project roadmaps for product launches, campaigns, and key commercial moments
• Proactively track tasks, issues, and risks; communicate progress and escalate blockers with appropriate urgency
• Project manage content requirements for all ecommerce campaigns, ensuring consistency and effectiveness across paid, email, web and mobile app. Execute all brief and JIRA ticket submissions.
• Collaborate with cross-functional teams to prioritize requests, set timelines, and ensure alignment with project objective and business goals
• Manage content tagging strategy to aid in a seamless user journey + accurate reporting
• Collaborate cross-functionally with marketing teams, content, site merchandising, retention and UX teams to align digital content initiatives with brand messaging and promotional campaigns
• Own the digital content calendar, ensuring all cross-functional partners are aligned and accountable to content strategies
• Establish and manage a content review process for all eCommerce stakeholders, leading the QA process to ensure accuracy, consistency, and quality across all campaign launches
• Manage delivery timelines and accuracy for digital content deliverables
• Use analytics and insights to optimize content performance, drive engagement metrics, conversion rates and facilitate data-driven decision making.
• Work collaboratively with optimization team to formulate content A/B testing opportunities across web aimed at enhancing conversion rate optimization and minimizing exit/bounce rates
• Own the intake and translation of US eCommerce roadmap content requirements, ensuring seamless handoff to the technology team
• Deliver content across all touchpoints, site experience (desktop, mobile & app), Email, SMS, social and mobile platforms where applicable
• Performs other related responsibilities as assigned

Requirements

• Strong ability to build project plans, connect cross functional teams and own end to end delivery of content assets.
• Excellent organizational, planning and project management experience.
• Strategic thinker with a great attitude and an insatiable appetite for learning
• Must be able to quickly assess issues and react to changing circumstances and new information
• Familiar with standard concepts, practices, and procedures within an agile software life-cycle
• Ability to work in a fast-paced environment, including prioritizing and multi-tasking while paying close attention to detail
• Knowledge of MS Office Tools (Outlook, Word, PowerPoint, Excel)
• Bachelor’s degree in Marketing, Business, Communications, or a related field preferred
• 6+ years of progressive experience in eCommerce or digital marketing, with demonstrated leadership in content operations

Preferred

• Bachelor’s degree in Marketing, Business, Communications, or a related field preferred
• Experience with SaaS platforms and a variety of eCommerce packages and environments
• HTML, CSS, JavaScript, XML is an advantage
• Familiarity working with third party vendors and ecommerce tools: Adobe, Smartsheet, Figma, Quantum Metrics, Google Analytics, Salesforce (or similar Analytics and CMS)

Benefits

• Health & wellness, performance bonuses, product discounts, holidays, paid time off, etc. may also be offered in accordance with our plans.