Own the creator strategy and program leadership, turning cultural insights into scalable, measurable campaigns for major brands while shaping the Creators & Casting practice with executive partners.

• Lead creator-led programs aligned to brand objectives and cultural trends, driving measurable impact across campaigns.
• Partner with the SVP and executives to evolve capabilities, processes, and client strategies in the Creators & Casting practice.
• Track performance, extract insights, and push innovation across programs through data-driven storytelling.

Responsibilities

• Lead creator-led programs, ensuring strategies align with brand objectives and cultural insights
• Serve as a trusted strategic partner and client lead, presenting ideas, strategies, and recommendations with confidence to senior brand stakeholders
• Oversee multiple program teams, ensuring work is integrated, creative, and measurable
• Guide and approve strategies, casting recommendations, and contract negotiations led by the broader team
• Partner with the SVP and executive leadership to evolve the Creators & Casting practice, expanding capabilities and refining processes
• Mentor and manage mid-level and junior staff, fostering a culture of accountability, growth, and operational excellence.
• Anticipate client and market needs, proactively developing new solutions and opportunities
• Contribute to new business efforts, leading creator strategy and presenting to prospective clients
• Track, measure, and analyze performance across programs to deliver insights and push innovation

Requirements

• 7-9 years of experience in influencer/creator marketing, social strategy, or related field
• Proven track record of leading large-scale creator campaigns for major consumer brands
• Exceptional client leadership, communication, and presentation skills
• Deep knowledge of creator ecosystems, cultural trends, and platform nuances
• Skilled in high-level negotiations, contract oversight, and budget management
• Experienced people manager with a proven track record of developing mid-level and junior talent.
• Strategic thinker who can balance big-picture vision with flawless execution
• Bachelor’s Degree from an accredited university or equivalent professional experience

Benefits

• Health Care (Medical, Dental, Vision)
• Paid Time Off and Company Paid Holidays
• Summer Fridays
• 401K Retirement Plan with Company Match
• Lifestyle Spending Account
• Paid Parental Leave
• Commuter Benefits
• New Business Referral Bonus
• Employee Referral Bonus