Responsibilities

• Lead overall marketing strategy, planning, and execution across digital and traditional channels
• Develop and manage integrated campaigns to drive brand awareness, engagement, and qualified pipeline growth
• Oversee performance marketing, content strategy, product marketing, and communications functions
• Define and track key marketing KPIs, using data insights to optimize campaign effectiveness
• Collaborate closely with Sales, Product, and Executive Leadership to align marketing initiatives with business goals
• Build and mentor high-performing marketing teams and agency partners
• Manage marketing budget allocation and ensure efficient use of resources
• Identify market trends, customer insights, and competitive positioning opportunities
• Strengthen brand positioning and ensure consistency across all touchpoints

Requirements

• 10+ years of progressive experience in marketing leadership roles
• Proven success in developing and executing high-impact marketing strategies
• Strong background in digital marketing, brand strategy, and demand generation
• Experience leading cross-functional teams in a dynamic, growth-oriented environment
• Deep understanding of marketing analytics, customer segmentation, and funnel optimization
• Excellent communication, leadership, and stakeholder management skills
• Ability to operate effectively in a remote-first work environment
• Bachelor’s degree in Marketing, Business, Communications, or related field (MBA preferred)

Preferred

• Experience in B2B or B2C scaling environments
• Familiarity with modern marketing tools (CRM, automation platforms, analytics suites)
• Strong storytelling and brand-building capability
• Data-driven decision-making mindset with strong business acumen

Benefits

• Opportunity to lead high-impact marketing initiatives at scale
• Flexible remote work environment across the U.S.
• Collaborative, fast-paced, and growth-oriented culture
• Strong opportunity to influence brand direction and business outcomes