Senior Associate, Digital Media

New York City, NY (Hybrid)

$70K/yr – $80K/yrSenior Level3+ years expFull time

Posted 4 weeks ago

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Job Summary

Own paid search and related digital channels with data-driven optimization and cross-channel growth, turning insights into action for campaigns and stakeholders.

  • Paid Search Ownership: manage Bing, Google Search, Local Service and PMAX campaigns.
  • Performance & Insight: optimize pacing, budgets, tests and expansions while turning data into decisions.
  • Channel Growth & Learning: expand beyond search into programmatic and display with available resources.

Job Description

Responsibilities

  • Own Paid Search Channels - Manage Microsoft Bing, Google Search, Local Service and PMAX campaigns
  • Drive Performance - Handle pacing, budgets, creative tests, optimizations and campaign expansions
  • Analyze & Improve - Turn data into actionable insights and share them with stakeholders
  • Learn & Grow - Go beyond search - explore programmatic, display and more with the support and resources to make you a digital pro

Requirements

  • Experienced: 3+ years of hands-on in paid search with proven direct-response success
  • Data-Driven: Comfortable with Excel/Google Sheets, media math and ROI analysis
  • Clear & Confident: Strong communicator who can influence decisions
  • Strategic: Ability to connect dots and foresee implications
  • Results-Oriented: Takes ownership and executes projects to completion seamlessly

Preferred

  • Deep experience or knowledge of one or more non-Search digital channels
  • Google Analytics, DV360 or Salesforce experience
  • Ability to build your own dashboards & data reports
  • Exposure to the legal industry - tech or marketing
  • A bachelor’s degree from an accredited university

Benefits

  • medical and dental insurance, 401(k) plan, paid time off and paid holidays.
Morgan & Morgan, P.A. logo

Morgan & Morgan, P.A.

2.9 Glassdoor

John Morgan became a lawyer with a simple mission: To fight for the people, and not the powerful. After experiencing firsthand the perils of choosing the wrong lawyer and representation after his brother Tim was paralyzed, he dedicated his life to helping people so that no one should ever have to go through what his family endured.Tim was just a teenager when he was working as a lifeguard at Disney World when he suffered a spinal injury that left him confined to a wheelchair for the rest of his life. The Morgans made a life altering decision and they hired the wrong lawyer, who was by no means qualified to take on such a large corporation and their army of lawyers. As a result, Tim never got the compensation he deserved. This experience left John outraged and determined to level the playing field for all people who, like his brother Tim, were injured or mistreated by big and powerful corporations. John decided to become a lawyer, and the rest is history. Since 1988, Morgan & Morgan has been fighting for the people. Every client who walks through our doors is treated the same way John wished his family would have been treated all those years ago. No one, no matter who they are, or where they’re from, should ever feel powerless when fighting for the justice and compensation they deserve. With $25 Billion dollars recovered for our clients, offices across 50 states + Washington D.C. and an army of over 1,000 attorneys - we are everywhere for everyone. All law firms are not the same. There’s only one Morgan & Morgan.

Founded in 1988
Orlando, Florida, USA
5K employees (113 in marketing)
36% recommend to a friend
47% CEO approval

Traffic Signals

Monthly Visitors
1.3M
Monthly Google Ads Budget
$6.7M
Traffic Source Mix
Search
47.7%
Direct
40.3%
Referral
4.5%
Social
6.1%
Paid
1.3%

Headcount Trend

Current headcount: ~5K

Marketing Team

Marketing Team Size
90 (2% of company)
Median Career Experience
9 years
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
2

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