Senior Analyst

Chicago, IL (On-site)

$66K/yr – $91K/yrSenior Level2+ years expFull time

Posted 6 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and optimize paid search for Commerce across engines; own data-driven keyword strategy, campaign trafficking, and performance reporting with tight budget control and billing hygiene.

  • Growth Infrastructure: Build and refine search and commerce campaigns with data-driven keyword research and ad copy for relevant product SKUs.
  • Campaign Operations: Own data collection, plan loading, trafficking, QA, and billing reconciliation to ensure smooth launches.
  • Measurement & Optimization: Monitor performance, run testing plans, and present actionable insights to improve ROAS and CPA.

Job Description

Responsibilities

  • Build paid search/Commerce strategies across search engines, as well as AMS, and applicable platforms
  • Monitor and optimize performance to meet business objectives
  • Gather and analyze keyword research necessary to build a new campaign
  • Responsible for gathering necessary data for plan development
  • Group keywords into ad groups and develop relevant ad copy and extensions
  • Present recommendations and apply client feedback to keyword and copy proposal
  • Upon campaign approval, responsible for building flowcharts and loading buys into Prisma
  • Generate paperwork necessary for purchase authorization and ensure vendor counter signature is received
  • Primary party responsible for trafficking approved plan into search engines
  • Primary party responsible for QA of all campaign components prior to launch

Requirements

  • 1-2 years of paid media experience with a focus on Commerce
  • Experience working in a client-facing capacity
  • Experience using paid media to complement earned media campaigns and meet business objectives
  • Proficiency in MS Suite: Excel, Word, Microsoft office, PowerPoint
  • Demonstate critical thinking and problem-solving skills

Preferred

  • AMS platform, AAP platform, Criteo, and/or Google Ads preferred
  • Amazon Retail Analytics (ARA), 3rd Party Digital Shelf Reporting, i.e. Clavis or EDGE preferred

Benefits

  • medical coverage
  • dental
  • vision
  • disability
  • 401K
  • parental and family care leave
  • family forming assistance
  • tuition reimbursement
  • flexible time off
Spark Foundry logo

Spark Foundry

3.9 Glassdoor

As one of the fastest-growing global media agency networks, Spark Foundry is not beholden to legacy.We embrace nimbleness, agility and open-mindedness as part of our Startup Spirit. But as part of Publicis Media, we tap into a Powerhouse Soul, gaining access to first-mover opportunities alongside market-shaping clout, plus leading-edge AI and technology.Together, our Startup Spirit and Powerhouse Soul allow us to innovate and iterate faster than any other agency, bringing clients a distinct competitive advantage. Our innovative experiences have been recognized by Cannes Lions, Effies, Shortys and Webbys, all delivered by best-in-class talent across more than 70 global offices. Spark Foundry is part of the global Publicis Media agency network, a key division of Publicis Groupe [Euronext Paris FR0000130577, CAC 40].

Founded in 2016
New York, New York, USA
3.1K employees (807 in marketing)
78% recommend to a friend
81% CEO approval

Traffic Signals

Monthly Visitors
14.2K
Traffic Source Mix
Search
41.9%
Direct
42.1%
Referral
8.8%
Social
5.4%
Paid
1.2%

Headcount Trend

Current headcount: ~3.1K

Marketing Team

Marketing Team Size
759 (24% of company)
Median Career Experience
10 years
Median Tenure
5 years
Marketing Roles Posted (Last 30 Days)
40

Recent News