Responsibilities

• Integrated Search Strategy
• Support the development and execution of integrated strategies across SEO and Paid Search.
• Translate client business goals and marketing objectives into actionable search strategies and tactical recommendations.
• Identify opportunities where SEO and SEM can work together to improve visibility, efficiency, and performance.
• Collaborate with cross-channel teams (analytics, media, social, creative, and development) to align search initiatives with broader marketing programs.
• SEO Strategy & Execution
• Lead technical SEO audits, site analysis, and competitive analysis to identify opportunities to improve organic visibility.
• Develop keyword strategies, content recommendations, and technical SEO recommendations aligned with client goals.
• Conduct content audits and work with editorial and creative teams to optimize existing and new content.
• Prioritize SEO recommendations based on potential impact and implementation feasibility.

Requirements

• 2+ years of experience in either SEO or Paid Search (SEM) with a strong interest in learning and contributing across both disciplines.
• Understanding of how organic and paid search strategies work together to drive search visibility and performance.
• Experience with SEO tools such as Ahrefs, Screaming Frog, Lumar, SEMrush, or similar platforms.
• Experience working with paid search platforms such as Google Ads and Microsoft Ads.
• Strong proficiency in Microsoft Excel and data analysis.
• Experience working with web analytics platforms such as Google Analytics, Adobe Analytics, or similar tools.
• Ability to conduct keyword research and understand search intent.
• Strong analytical skills with the ability to interpret data and develop actionable insights.
• Excellent written and verbal communication skills, including the ability to present insights and recommendations.
• Strong time management skills with the ability to manage multiple projects simultaneously.

Preferred

• Experience working in a digital marketing agency environment.
• Experience managing or supporting enterprise-level search programs with large datasets or budgets.
• Working knowledge of technical SEO concepts, including crawlability, indexation, site architecture, and Core Web Vitals.
• Familiarity with HTML, JavaScript, and basic web development concepts.
• Experience with bid management platforms such as SA360, Marin, or Skai (Kenshoo).
• Knowledge of local SEO, mobile SEO, and eCommerce SEO strategies.

Benefits

• We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.