Senior Account Manager- Experiential

Detroit, MI (Hybrid)

$60K/yr – $140K/yrSenior Level2+ years expFull time

Posted 8 days ago

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Job Summary

Own and drive experiential program delivery from concept through post-event analysis, coordinating planning, on-site execution, vendor management, budgeting, and client communication.

  • Concept development and planning
  • On-site activation and logistics management
  • Vendor and budget coordination

Job Description

Responsibilities

  • Project Support: Assist the Associate Director and Account Supervisor in all phases of experiential projects, through initial concept development, execution and post-event reporting
  • Planning & Logistics: Support the development of detailed project plans, timelines, and budgets. Assist with vendor sourcing, negotiation, and management
  • Execution: Provide on-site support during experiential activations, ensuring smooth operations, managing logistics, and troubleshooting any issues that arise. On location, the Manager facilitates communication between the agency and our supplier
  • Vendor Management: Assist in identifying, vetting, and managing vendors (e.g., production companies, staffing agencies, venues, caterers) to ensure high-quality execution within budget
  • Budget Management: Track expenses, process invoices, and assist in budget reconciliation
  • Creative Coordination: Collaborate with creative teams to ensure that experiential elements align with the overall brand strategy and creative vision
  • Documentation: Maintain accurate call notes, status tracker updates, records of project plans, budgets, vendor contracts, and other relevant documentation
  • Reporting: Assist in the preparation of post-event reports, including data collection, analysis, and presentation of key findings
  • Vehicle Logistics: Assist in the coordination of vehicle procurement, transportation, and display for experiential activations
  • Client Communication: Assist in preparing client-facing materials, such as call agendas, presentations, and status updates

Requirements

  • Bachelor's degree in Marketing, Communications, Event Management, or related field or equivalent experience
  • Minimum of 2+ years of experience in experiential marketing, experiential event planning, or related field
  • Passion for experiential marketing and a desire to learn and grow
  • A passion for cultural trends
  • Excels at collaborating with a fully integrated team, including creative, social media, PR, and media specialists
  • Experience working on automotive and luxury accounts (experience with developing and managing brand partnerships is a plus)
  • Must be extremely organized, detail-oriented and capable of self-managing and multitasking in a fast-paced, demanding environment
  • Able to apply critical and strategic thinking
  • Able to quickly understand new technology concepts
  • Excellent communication (written and verbal) and interpersonal skills
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Bav Group México

BAVGroup es una consultora de marca global con experiencia local. Nuestra aproximación estratégica está soportada en el análisis profundo de las marcas. Aprovechando los datos y la filosofía del BrandAsset® Valuator (BAV®), la base de datos de percepción de marcas más grande del mundo, ayudamos a nuestros clientes a tomar sus decisiones de marketing de manera más informada. El BAV® monitorea los datos más relevantes alrededor de las marcas, entendiendo cómo estas crean impulso y llevan a apasionar a los consumidores. Al entender y explorar las fortalezas y desafíos de una marca frente a la dinámica de su categoría, el BAV ofrece una visión única acerca de la importancia de las marcas en el desarrollo del mercado cultural.BAVGroup combina datos únicos con el expertise de la planeación estratégica para ayudarles a nuestros clientes a entender mejor sus marcas. Contamos con un respaldo de 23 años de datos de marca e insights. inspiramos ideas motivadoras, tácticas, alianzas y plataformas de mercadeo que conducen al momentum de marca, y a que se produzcan resultados tangibles.

Founded in 2001
Miguel Hidalgo, Mexico City, MEX

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