Responsibilities

• Serves as the primary social media client contact for multiple accounts.
• Provides strategic recommendations including influencer mapping.
• Develops project scopes and briefs.
• Develops and implements social media campaign strategy, platforms, content, and analytics reporting tailored to the unique needs of our clients.
• Create, curate, and manage all published content (images, video, written) across various social media platforms.
• Create visually appealing graphics and layouts for social media posts.
• Schedule and oversee social media content using scheduling platform Sprout Social to ensure clients have a regular social posting cadence.
• Monitor, listen, and respond to users, creating community engagement and audience interaction.
• Analyze and report on the effectiveness of campaigns to maximize results.
• Stay current with social media trends and tools – includes attending networking and educational events, reading blogs, and listening to podcasts.
• Collaborate with other CG Life teams to align social media strategies with overall

Requirements

• Bachelor’s degree in marketing, communications, or related field.
• 3-5 years of experience in public relations agency, in-house communications at a pharmaceutical, biotechnology, or medical device company, hospital or laboratory social media content management.
• Proficient in designing original graphics optimized for a range of social media platforms – experience in Adobe Illustrator, Photoshop, and InDesign is a major plus.
• Strong copywriting skills with the ability to translate complex scientific concepts into engaging and understandable content.
• Understands the U.S. Food & Drug Administration guidelines for industry use of social media.
• Proficient skills using social media platforms, including their respective strengths and demographic nuances.
• Ability to analyze and interpret social media analytics to guide strategy.
• Strong organizational and project management skills, with the ability to manage multiple projects simultaneously.
• Excellent verbal and written communication skills.
• A team player with a positive attitude and a strong work ethic.

Preferred

Benefits

• Medical, Dental & Vision Insurance. We cover a generous portion of employee contributions
• 401K plan. We invest in present and future you, which is why we offer a generous match and immediate vesting on our plan
• Parental Leave. Generous paid time off for parents to bond with their newest addition
• Professional Development. Each employee has an annual budget to allocate to professional development opportunities. Employees are encouraged to take a workshop, attend a webinar, join associations, and do anything else that will help them grow in their careers.
• And more! We offer flexible time off, life insurance, LTD, a robust employee assistance program, and more!