Gawronski Media

Retail Media Manager (Wisconsin Based) Hybrid

Madison, WI (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 1 month ago

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Job Summary

Own the performance and optimization of retail media programs across major platforms, turning data into client-ready recommendations.

  • Retail Media Execution: Launch, manage, optimize, and report campaigns to hit client KPIs.
  • Performance & Insight: Analyze trends, identify growth opportunities, and communicate actionable recommendations to clients.
  • Strategy & Collaboration: Stay ahead of platform updates and industry insights, coordinating with internal teams to ensure client success.

Job Description

Responsibilities

  • Launch, manage, optimize, and report on retail media campaigns
  • Make daily, data-driven adjustments to maximize campaign performance
  • Develop and communicate strategic recommendations to clients
  • Analyze performance trends and identify opportunities for growth
  • Collaborate with internal team members to ensure client success
  • Stay current on retail media trends, platform updates, and category insights

Requirements

  • 3+ years of paid media experience within an agency environment
  • Deep experience with retail media platforms including:
  • Instacart
  • 8451 (Kroger)
  • Walmart Connect
  • Roundel (Target)
  • Amazon Ads / Whole Foods Market
  • Criteo
  • Strong understanding of retail media metrics, optimization strategies, and reporting
  • Ability to clearly communicate campaign performance and recommendations to clients
  • Retail media experience is required

Preferred

  • Ibotta experience is a plus

Gawronski Media

We’re a lean, powerhouse team out of Madison, WI, driving brand growth through paid media. From boosting sales on Instacart to building massive brand awareness on Meta, we’re experts across the entire digital landscape—social platforms, retailer sites (Target, Walmart, and more), Instacart, and Amazon.We know agency fluff and wasteful spending don’t drive results. That’s why we cut the frills and get straight to what matters—making every dollar work hard for your brand. Let’s make it happen.

Founded in 2018
Madison, Wisconsin, USA
8 employees (4 in marketing)
gawronskimedia.com

Traffic Signals

Monthly Visitors
694
Traffic Source Mix
Search
33.6%
Direct
42%
Referral
12.7%
Social
9.5%
Paid
1.1%

Headcount Trend

Current headcount: ~8

Marketing Team

Marketing Team Size
4 (50% of company)