Retail Marketing Associate at Sunshine Outdoors LLC | Bentonville, AR | $50K/yr – $70K/yr

Retail Marketing Associate

Bentonville, AR (Unknown)

$50K/yr – $70K/yrEntry Level1+ years expFull time

Posted 4 months ago

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Job Summary

Drive retail content optimization and cross-team coordination for outdoor products across Walmart and other major accounts, balancing content quality, market insights, and product development.

Own PDP optimization, image coordination, and compliance with Walmart Style Guide.
Must-have: 1–3 years of experience in marketing, retail, or eCommerce.
Standout: Cross-functional coordination across Sales, Product, Marketing, and overseas teams.

Job Description

Responsibilities

Retail Content & PDP Optimization: Create and optimize product listings for Walmart (titles, bullets, descriptions, keywords)
Ensure compliance with Walmart Style Guide and improve Content Quality Scores
Coordinate product images (silo, lifestyle, infographics) and enhanced content
Support review strategy and monitor customer feedback (Bazaarvoice, etc.)
Competitive Analysis & Market Insights: Conduct comp shop analysis across Walmart, Target, and Amazon
Track pricing, features, materials, and customer reviews
Identify product gaps, trends, and opportunities for new development
Translate insights into clear recommendations for Sales and Product teams
Product Marketing & Development Support: Support product positioning, key selling points, and naming
Work with Product Development and China team on samples and revisions