Regional Director of Admissions and Marketing

Philadelphia, PA (Unknown)

Salary Not AvailableSenior Level2+ years expFull time

Posted 4 months ago

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Job Summary

Oversee admissions and referral relationships for skilled nursing facilities, driving census and coordination across centers.

  • Must-have: Minimum 2 years in admissions/marketing in a skilled nursing facility
  • Standout: Develop and execute a quarterly marketing plan (QMP) and manage bed availability
  • Standout: Strong cross-functional coordination with interdisciplinary teams and hospitals

Job Description

Responsibilities

  • Manage inquiries/referrals from hospitals, families, local agencies, national agencies, the community, etc. Give tours and assist the centers with the admissions process. Know bed availability at all times. Ensure that response time as well as responses to inquiries and referrals are handled promptly as well as properly and with appropriate follow-up. Demonstrate sense of urgency regarding census/case mix in each center
  • Maintain up to date database of existing and potential referral sources
  • Oversees the development and execution of a QMP (Quarterly Marketing Plan) for each center and that each center follows the approved QMP
  • Inform buildings interdisciplinary team daily of any census changes; ie. Room changes, payor changes, new admissions, re-admissions, hospitalization or discharges to the community
  • Gather information for any prospective admission that would need to apply for Medicaid. Work with the patients/patient representatives as well as the business office to gather all necessary documentation
  • Familiar with PCC, Census Pro, Medicare, Medicaid and HMO's
  • Experience developing and maintaining relationships to advise of bed availability, new products and services, efficiently meeting the daily needs of the community at-large and work closely with local hospitals and referral partners daily