Publications and Communications Coordinator at UCLA Asian American Studies Center | Los Angeles, CA

Publications and Communications Coordinator

Los Angeles, CA (On-site)

Salary Not AvailableEntry LevelFull time

Posted 2 months ago

Job Summary

Own the Center’s publishing communications stream, coordinating production, promotion, and branding across books, journals, reports, and digital content while building a marketing plan that expands distribution and revenue.

Content Roadmap: Manage calendars and campaigns for communications, promotions, and digital presence.
Distribution & Revenue: Develop social media, PR kits, and branding work to broaden reach and monetize publications.
Collaborations & Quality: Align outputs with Center standards through cross-unit collaboration and press operations oversight.

Job Description

Responsibilities

Oversee the production and distribution of a wide array of published materials, including books, journals, policy reports and digital content.
Collaborate with various units under the Center to ensure that all content aligns with the organization's standards and objectives.
Coordinate the promotion of the Center's publications, research projects, events and initiatives; handle marketing and branding; oversee press operations; and produce and distribute various communications (e.g. listerv, social media, and website content).
Developing and implementing a marketing and business plan, such as a social media strategy and PR kits for publications, that helps the press unit increase publication distribution and generate revenue.
Handling permissions on copyrighted materials.
Developing content and calendars for communications and promotions.
Developing and writing a bi-weekly web-based e-newsletter, press releases.
Creation and design of branding and promotions materials (e.g., flyers, ads), social media graphics and copy, and the CrossCurrents newsletter (print and digital).

Requirements

Outstanding writing and editing skills to effectively communicate with a variety of audiences.
Ability to create and manage a content calendar according to current events, releases, and projects in coordination with relevant internal units and external partners.
Working knowledge of design programs such as Adobe Creative Suite (InDesign, Photoshop, Illustrator, etc) or similar programs.
Familiarity with social media and blogging platforms (Instagram, Facebook, LinkedIn, YouTube, Bluesky, etc.), Content Management Systems (WordPress), calendaring (Google Calendar), and basic HTML skills.
Ability to set priorities and meet deadlines while coping with a fluctuating workload and competing requirements.
Strong interpersonal skills and ability to build cooperative, effective relationships with staff, administration, faculty, volunteers, donors, vendors, alumni, media, and the general public.
Ability to work independently with minimal direction or supervision.
Ability to create and track publication sales and budgets including reconciling expenses, analyzing and projecting trends, and producing reports. Experience responding to inquiries and concerns in a customer service environment.
Knowledge of UCLA campus venues, services, and departments. Ability to attend some evening and weekend and off-campus events.

Nice_to_have

Working knowledge of online publication promotion/distribution outlets, such as Amazon Advantage (3rd party seller’s program), Google Books, and Google Scholar.
Working knowledge of business-related university policies and procedures. Knowledge of basic copyright laws and permissions.

UCLA Asian American Studies Center

Established in 1969, the UCLA Asian American Studies Center (AASC) is a national research center dedicated to advancing historical, transformative and interdisciplinary scholarship that bridges research with community voices. The Center and the Asian American Studies Department together represent the largest concentration of faculty who study the Asian American and Pacific Islander populations in the entire world.

Founded in 1969

Los Angeles, California, USA

30 employees (13 in marketing)

aasc.ucla.edu