Programmatic Media Specialist

Seattle, WA (Hybrid)

$70K/yr – $95K/yrMid LevelFull time

Posted 4 months ago

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Job Summary

Drive programmatic advertising analysis and optimization for client campaigns within a digital media team.

  • Own day-to-day programmatic analysis, optimization, and reporting across DSPs such as DV360 and The Trade Desk.
  • Must-have: 2-4 years in digital analytics or programmatic media buying.
  • Standout: Ability to translate data into actionable optimization recommendations for client teams.

Job Description

Responsibilities

  • Contribute to the planning, building and optimizing of ad campaigns within The Trade Desk DSP and other programmatic and digital ad platforms as applicable (DV360, CM360, Amazon’s AAP, StackAdapt, etc.).
  • Contribute to programmatic strategy and solutions to media planners and client teams.
  • Support client management efforts by helping communicate campaign performance, insights, and optimization recommendations, ensuring a high level of client satisfaction.
  • Help bring together DSP, ad server & site-level data for analysis and optimization recommendations.
  • Develop and provide subject matter expertise on programmatic analysis, DSP capabilities, and audience targeting.
  • Perform routine checks on campaigns to evaluate optimization opportunities including pulling site logs, reviewing audience segmentation, managing pacing, pulling other reports for program maintenance.
  • Proactively work with/support media teams to create data driven insights and recommendations for clients.
  • Identify opportunities to improve inefficiencies within current processes.
  • Troubleshoot day to day data issues and data discrepancies.
  • Produce analytic outputs for entire campaign lifecycle (measurement plans, campaign wrap-ups, pre-campaign analysis, etc.).

Requirements

  • Bachelor’s degree – Preferably in marketing/advertising, or any related discipline.
  • 2-4 years of experience in digital analytics or digital media buying, including programmatic.
  • Experience working in a client-facing environment or supporting client accounts.
  • High level of Excel competency (Macros, pivot tables, and formula integration).
  • Familiarity with DSPs, DMPs, and related technology (DV360, the Trade Desk, etc.).
  • Familiarity with paid social media platforms (Meta, TikTok, LinkedIn) and search platforms (Google Ads, Bing, etc.) a plus.
  • Experience working with business intelligence platforms and analytics dashboards such as Datorama, TapClicks, Data Studio, Looker, or Tableau a plus.

Preferred

  • Strong logical thinking and innovative problem-solving skills.
  • Excellent quantitative, communication, follow through, and interpersonal skills.
  • Comfortable communicating with internal teams and clients.
  • Self-starter and able to work independently on a project.
  • Ability to understand complex systems and processes.
  • Well-organized with attention to detail and able to manage multiple projects simultaneously.
  • Ability to quickly adapt to last minute changes and constantly evolving industry.
  • Positive, persistent, and “can do” attitude.

Benefits

  • We offer a well-rounded benefits package designed to support your health, financial wellbeing, and work-life balance.
  • Our benefits include comprehensive medical, dental, and vision coverage, along with employer-paid life insurance and long-term disability.
  • You’ll also have access to flexible spending and commuter accounts, plus a range of voluntary supplemental benefits and legal resources.
  • We support time to recharge, with generous paid time off, 12 holidays (including a full office closure between Christmas and New Year’s), dedicated sick time, a volunteer day, and a paid sabbatical after 10 years.
  • To support your future, we offer a 401(k) plan with a 3% employer contribution after just four months.
  • Our culture is flexible and people-first, with a hybrid work model, business casual environment, a dog-friendly office, and plenty of opportunities to connect through team events.
GreenRubino logo

GreenRubino

GreenRubino is a NW-based creative marketing & PR agency. We’re a close-knit team of evolving thinkers, tinkerers and data-junkies guided by a simple credo: Great work comes from a good place. A place where partnerships, creativity and science propel great ideas.

Founded in 1977
Seattle, Washington, USA
43 employees (22 in marketing)

Traffic Signals

Monthly Visitors
1.3K
Monthly Google Ads Budget
$3.4K
Traffic Source Mix
Search
31.2%
Direct
44.6%
Referral
7.1%
Social
15.9%
Paid
1.2%

Headcount Trend

Current headcount: ~43

Marketing Team

Marketing Team Size
18 (42% of company)
Median Career Experience
17 years
Median Tenure
13.3 years