Program Manager (Social)

New York, USA (Hybrid)

$60K/yr – $140K/yrManager7+ years expFull time

Posted 5 months ago

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Job Description

Responsibilities

  • Work | Deliver work that is excellent, on time, on budget and goes beyond the brief. You will be responsible for setting up plans and processes that drive projects forward and ensure successful delivery with high client satisfaction.
  • Collaborate | Motivate, direct and challenge teams to produce great work. Partner with an established Account team for client-facing duties. Work with cross-functional teams across different departments such as Creative, Strategy, Connections, Data & Technology, etc. that are collaborative, efficient and high-functioning.
  • Process | Establish and manage program communication and process. You will set up the appropriate structure and tools to ensure successful collaboration and engagement across agency and client teams.
  • Financials | You will be responsible for project estimation, planning and profitability. You will build detailed project plans; manage resource allocations; and report on project status, burn rates, budgets and reconciliations to agency and client stakeholders.

Requirements

  • 5-7+ years of project leadership experience in advertising or marketing communications in a client-facing role, ideally at a creative agency or similar.
  • Strong understanding of end-to-end process for delivery of social media campaigns and projects across a variety of social platforms and channels (Meta, TikTok, YouTube, Pinterest, Reddit, etc.)
  • Proven track record in driving delivery of digital content creation solutions, preferably utilizing various AI agents and tools for asset creation.
  • Knowledge of social and mobile content creation and requirements for different channels.
  • Experience working on large-scale integrated, omnichannel programs with multiple parallel work streams and diverse teams (UX, Tech, Strategy, Creative, Account, Research and Data) across remote offices.
  • Self-motivated and driven to build and create great work.
  • High EQ and the ability to read what a team needs to help motivate them.

Preferred

  • Customer experience and journey mapping, e-commerce, retail and consumer brand marketing experience are highly desired.
  • Good understanding of emerging web standards, user-centered design (UX / UI), optimization and search practices.
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VML

3.5 Glassdoor

VML is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R — two of the world's most powerful and accomplished creative agencies with complementary capabilities and geographic strengths. We have an industry-unique opportunity to provide our client partners with a fully integrated offering across brand experience, customer experience and commerce practices — powered by deep data and technology experience. For more information, visit www.vml.com.

Founded in 2024
New York, New York, US
33K employees (8,368 in marketing)
67% recommend to a friend
79% CEO approval

Traffic Signals

Monthly Visitors
279.9K
Traffic Source Mix
Search
42.8%
Direct
42.1%
Referral
8.4%
Social
5.5%
Paid
0.9%

Headcount Trend

Current headcount: ~34.6K

Marketing Team

Marketing Team Size
4,123 (12% of company)
Median Career Experience
14.5 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
14

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