Program Manager, Marketing Ops, Machine Learning University

Seattle, WA (On-site)

$83K/yr – $130K/yrMid Level3+ years expFull time

Posted 1 day ago

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Job Summary

Own end-to-end program management for marketing campaigns, events, and brand initiatives, coordinating cross-functional teams and driving data-driven optimization.

Manage requirements, execution, and measurement across campaigns.
Build scalable workflows and promote adoption of automation to improve throughput.

Job Description

Responsibilities

(Deliver Results) Own end-to-end program management for marketing campaigns, events, and brand initiatives — from requirements gathering through execution, measurement, and retrospective.
(Ownership) Manage the marketing operations calendar, ensuring cross-functional alignment on timelines, dependencies, and deliverables across campaigns, events, and product launches.
(Invent and Simplify) Design and implement scalable marketing workflows and processes that improve efficiency as the program grows in volume and complexity. Drive adoption of automation tools (e.g., AI-assisted copywriting, automated recurring communications) to reduce cycle time on repetitive tasks.
(Think Big) Support strategic marketing initiatives including potential program rebranding, community engagement programs, and large-scale events by managing project plans, stakeholder coordination, and go-to-market timelines.
(Earns Trust) Coordinate across MLU teams (operations, product, instruction) and partner organizations to align marketing efforts with broader program goals and ensure consistent brand application.
(Insist on High Standards) Maintain brand consistency across all marketing touchpoints by managing the brand portal, standards documentation, and creative review processes.
(Dive Deep) Track and report on marketing program performance metrics. Analyze campaign data to identify optimization opportunities and contribute to weekly/monthly reporting on marketing impact.

Requirements

3+ years of program or project management experience
Experience defining and executing program requirements
Experience working cross functionally with tech and non-tech teams
Experience using data and metrics to determine and drive improvements

Preferred

Experience working with marketing tools including email, web analytics, CRM, and marketing automation platforms
Experience in marketing operations, campaign management, or brand management
Familiarity with AI/ML concepts or experience in a technical education environment