Product Marketing Manager - Tech, AWS Observability

Santa Clara, CA (On-site)

$119K/yr – $176K/yrSenior Level3+ years expFull time

Posted 2 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and drive the observability portfolio strategy and market-facing enablement across AWS CloudWatch, AI operations, and integrations, shaping positioning, launches, and customer-focused content.

  • Define portfolio strategy with product, GTM, and field enablement
  • Create compelling messaging and launch plans for AI-driven observability solutions

Job Description

Responsibilities

  • Partner with product management and GTM teams to develop portfolio-level strategy documents and guide AWS Observability services including Amazon CloudWatch and AI-powered operations capabilities in AWS DevOps Agent.
  • Create and own positioning and messaging that clearly articulates value propositions to customers, from infrastructure monitoring through AI application and agent observability
  • Analyze and synthesize market data from multiple sources (including direct customer feedback and competitive intelligence) to identify product opportunities and shape portfolio strategy
  • Lead product launch strategies and associated plans, including naming, target audience definition, and marketing vehicles for observability services launching into an increasingly AI-driven market
  • Develop technical content including presentations, demonstrations, and customer stories that educate developers, SREs, and platform engineering teams on how AWS Observability addresses modern use cases
  • Drive field enablement strategies to support product launches, campaigns, and customer success across observability and AI operations
  • Align with technical and business leaders on primary observability use cases for their specific ideal customer profiles: from multicloud visibility and cost-aware telemetry to autonomous remediation and AI application reliability

Requirements

  • Bachelor's degree, or experience in technology related sales, business development or equivalent
  • Experience conveying complex technical concepts to both technical and business audiences
  • 3+ years of product or program management, product marketing, business development or technology experience
  • Experience in product marketing for cloud infrastructure, observability, security, analytics, AI/ML products or solutions

Preferred

  • Experience bringing technology products to market in a fast-paced environment
  • Experience working with engineering and product teams to define a product and bring it to market
  • Experience working with observability, monitoring, or cloud operations technologies, including, but not limited to, metrics and logging, application performance monitoring, distributed tracing, AI/ML operations, incident management, and/or infrastructure automation

Benefits

  • health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
  • 401(k) matching
  • paid time off
  • parential leave
  • Learn more about our benefits at https://amazon.jobs/en/benefits .
Amazon logo

Amazon

Reli. is a family-owned business built around strong valuesand a passion to serve our customers. Our drivestemmed from seeing a need for custom-tailored qualityproducts at wholesale prices & quantities. We wanted to beable to put quality first and still be able to providehonest pricing.With our global and domestic operations, we have thefreedom to center each and every decision around ourvalued customers. We approach all our work with the same driveand energy to make sure our customers can always relyon Reli.

Founded in 2018
Cerritos, California, USA
171 employees (30 in marketing)

Traffic Signals

Monthly Visitors
2.8B
Monthly Google Ads Budget
$77.4M
Traffic Source Mix
Search
25.2%
Direct
65.9%
Referral
6.4%
Social
1.7%
Paid
0.6%

Headcount Trend

Current headcount: ~171

Marketing Team

Marketing Team Size
24 (14% of company)
Median Career Experience
6 years
Median Tenure
3.6 years
Marketing Roles Posted (Last 30 Days)
115

Recent News