Responsibilities

• Apply and extend Runpod's core positioning, messaging hierarchy, and value propositions across all product lines and customer touchpoints.
• Own product line PMM including positioning refreshes, feature launches and ongoing messaging aligned to the core framework.
• Partner with brand and demand gen teams to ensure messaging consistency across all channels (web, docs, sales, community).
• Own competitive intelligence: track the neocloud market landscape, synthesize insights and translate them into actionable battlecards, GTM strategies and content.
• Run a structured win/loss program, identify patterns and feed findings back into product, competitive and sales enablement.
• Lead GTM execution for product launches, driving cross-functional alignment across product, marketing and sales for coordinated, high-impact releases.
• Own campaign brief execution: develop and maintain briefs across key GTM motions in partnership with demand gen and content.
• Own the sales enablement cadence: maintain and refresh battlecards, objection handling, one-pagers and sales decks as the competitive landscape and product evolve.
• Create long-form technical content that educates prospects and accelerates buying decisions – comparison guides, technical explainers, ROI frameworks, use case deep-dives, architecture guides and competitive analyses.
• Contribute to the SEO/GEO and inbound content strategy in partnership with the content team, with a focus on competitive and product line topics.