Product Marketing Manager

USA (On-site)

$130K/yr – $160K/yrMid Level7+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Lead product marketing for Intrado’s NG911 and cloud call handling portfolio, shaping positioning and enablement across SaaS, analytics, mapping, and AI features.

  • Own customer- and partner-facing narratives and enablement assets for NG911 and AI features.
  • Must-have: 7+ years in technical product marketing with public safety or cloud tech.
  • Standout: Launch enablement across Sales and channel partners.

Job Description

Responsibilities

  • Deeply understanding buyer personas, their buying criteria, and the competitive landscape
  • Clearly define buyer and user audiences for NG911, Call Handling, Mapping and Analytics, including network stakeholders, PSAP leadership, operations, IT, call takers, and channel partners
  • Identify the primary customer problems and workflows addressed by cloud call handling and AI-assisted features, including staffing efficiency, call triage, transcription, translation, and non-emergency handling
  • Gather and summarize recurring field and partner input, including wins, losses, objections, and competitive feedback, and apply those insights directly to messaging, enablement, and launches sequencing
  • Planning and executing the launch of new products and features.
  • Develop and maintain positioning and messaging for the combined NG911 and cloud call handling portfolio, including SaaS, analytics, mapping and AI differentiation
  • Translate technical capabilities such as cloud resiliency, local survivability, analytics, and AI assistance into clear customer and partner value
  • Create and maintain customer- and partner-facing narratives, solution briefs, and executive summaries that reflect the shift toward cloud-based and AI-enabled operations
  • Developing sales tools, presentations, and demo scripts to support the sales process.
  • Support marketing launch readiness for NG911, Mapping, cloud, and AI-related releases by preparing core launch materials
Intrado logo

Intrado

West (formerly Intrado Corporation) solutions connect people and organizations at the right time and in the right ways, making those mission-critical connections more relevant, engaging, and actionable - turning Information to Insight.

Founded in 1986
Omaha, Nebraska, USA
776 employees (15 in marketing)

Traffic Signals

Monthly Visitors
8.3K
Traffic Source Mix
Search
35.3%
Direct
47.6%
Referral
7.9%
Social
7.9%
Paid
1.1%

Headcount Trend

Current headcount: ~776

Marketing Team

Marketing Team Size
15 (2% of company)