Product Marketing Manager, Customer Marketing at Deepgram | USA

Deepgram

Product Marketing Manager, Customer Marketing

USA (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive the customer advocacy program and reference content for a B2B SaaS platform, coordinating interviews, case studies, approvals, and distribution to empower sales and partnerships.

Own end-to-end case studies: sourcing, interviewing, writing, approvals, publication
Must-have: 3–5 years in B2B SaaS customer marketing with end-to-end case study production
Standout: Cross-functional collaboration with Sales, CS, Product, and Growth to accelerate adoption

Job Description

Responsibilities

Own the customer storytelling engine
Build and run the end-to-end pipeline: source customers, conduct interviews, write case studies, manage approvals, and publish assets
Organize content by industry, use case, and persona so Sales and partners can easily find and use it
Recruit and manage a pool of referenceable customers in partnership with Sales and CS
Create a simple system for AEs/AMs to quickly find and activate the right reference
Track utilization and influence on deals
Design scalable, low-lift programs with CS and Marketing Ops to increase review volume and quality
Balance growth with strong customer experience
Develop onboarding guides, adoption playbooks, product updates, and newsletters
Partner with Product, CS, and Growth to drive adoption, usage, and expansion

Requirements

3–5 years of experience in customer marketing, advocacy, or related roles in B2B SaaS
Proven experience producing case studies end-to-end (sourcing → interview → writing → approvals → publication)
Experience building and managing a customer advocacy pipeline in partnership with Sales/CS
Strong writing skills with the ability to adapt for different audiences (enterprise, technical, business)
Solid project management skills; able to run multiple programs simultaneously
Experience creating content that Sales and CS teams actively use
Note: You’ll be asked to share a portfolio of relevant work (case studies, campaigns, or enablement content).

Preferred

Experience in AI/ML, developer tools, API-first products, or voice/speech technology
Background supporting sales enablement with customer proof (e.g., vertical stories, battlecards)
Familiarity with tools like Salesforce, HubSpot, G2
Experience with video testimonials, webinars, or customer co-marketing
Experience in high-growth startups building programs from scratch

Benefits

Holistic health - Medical, dental, vision benefits - Annual wellness stipend - Mental health support - Life, STD, LTD Income Insurance Plans
Work/life blend - Unlimited PTO - Generous paid parental leave - Flexible schedule - 12 Paid US company holidays - Quarterly personal productivity stipend - One-time stipend for home office upgrades
401(k) plan with company match
Tax Savings Programs
Continuous learning - Learning / Education stipend - Participation in talks and conferences - Employee Resource Groups - AI enablement workshops / sessions - For candidates outside of the US, we use an Employer of Record model in many countries, which means benefits are administered locally and governed by country-specific regulations. Because of this, benefits will differ by region — in some cases international employees receive benefits US employees do not, and vice versa. As we scale, we will continue to evaluate where we can create more alignment, but a 1:1 global benefits structure is not always legally or operationally possible.

Deepgram

4.3 Glassdoor

Enterprise Voice AI platform designed for developers building voice-first products using speech-to-text, text-to-speech, or speech-to-speech APIs. Over 200,000 developers build with Deepgram's voice-native foundational models, accessed via APIs or self-managed software. Start building with $200 in free credits!Beyond that, developers can:🔊 Process live-streaming or pre-recorded audio with superior accuracy🗣️ Convert text into natural-sounding AI voices for enterprise use cases with text-to-speech⚡️ Easily build voice agents with our unified Voice Agent API🌎 Accurately transcribe audio in over 36+ languages⚙️ Train custom models for unique use cases🔑 Access deep NLU with a unified API💻 Build in any programming language with our SDKs✅ Deploy on-prem or on DG’s managed cloud📈 Get scalable GPU infra for training and inference

Founded in 2015

San Francisco, California, USA

240 employees (35 in marketing)

deepgram.com

80% recommend to a friend

83% CEO approval